Automated Analytics Market - The Growing Trend of Rapid Innovations And Technological Advancement In Digitization

Analysis of various types of data that are produced by business enterprises are invaluable, as a comprehensive assessment of the data can reveal and detect areas that can be improved on for greater profits. However, rawness of the data can make it harder for interpretations and thereby the hopes of discovering meaningful information that can be used for profitability.

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For this, the concept of automated analytics has come to the fore wherein machines or preset programs manage the extraction of data and generate insightful reports that can be used for optimization. According to this business intelligence study by Transparency Market Research, the demand in demand in the global automated analytics market will continue to expand at a notable CAGR during the forecast period of 2017 to 2025, particularly on the back of prosperity that a number of small and medium enterprises are showing in a number of emerging economies.

In the near future, natural language generation (NGL) and deep learning is expected to become standard across the automated analytics market that is spreading quickly. Deep learning and natural language generation are expected to work as a tool for the data scientists and data integrators to perform applications such as speech control, query resolves, anomaly detection, facial recognition, and sentiment analysis.

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Research institutes formulate a major part of investment for various companies to develop their niche technologies and these facilities stand to gain fruitfully from automated analytics tools. So are engage academics and consulting companies. On the other hand, NGL promises to create spoken or written content along with visualization interfaces, which can be used to broaden audience landscape for an enterprise as well as reduce cost and time. In addition to that, the rapid rate with which cloud platform are deployed and adopted, the vendors operating in the global automated analytics market will gain new opportunities.

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Analytic is the tool useful for interpretation, communication and discovery of meaningful patterns in data. The automation of above mentioned process is said to be automated analytics. An automated analytics process often includes data retrieval, data management, model scoring, optimization & insights & reports, and media planning among others.

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