Revenue Management Market: Evolving Technology, Trends and Industry Analysis

Revenue management, also called yield management, refers to a form of disciplined analytics that allows capacity-constrained industries to optimize product availability and profitability by predicting consumer behavior and allocating the right product to the right consumer at the right time and price. Concepts of revenue management can be applied to virtually all industries that have products or services which can be sold in advance, have inconsistent patterns of demand, are capacity constrained, and service at low marginal service charges.

Some industries that are ripe for the application of revenue management principles are airlines, hotels, car rentals, freight transportation, television broadcast, advertising, web conferencing, theaters, healthcare, telecommunications, manufacturing, and retail. The report analyzes the global revenue management market based on the application of revenue management systems in some of these key end-user industries.

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On the basis of mode of deployment of revenue management systems, the market has been examined for on-premise and hosted services.

The report presents detailed quantitative and qualitative data of the key market segments, from the global as well as regional standpoint. The data has been gathered using standard primary and secondary research mechanisms and narrowed down with the help of a number of industry-based analytical methods.

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Revenue Management Market: Growth Drivers, Challenges, and Opportunities

Rising awareness of the direct impact of revenue management systems on overall revenues of organizations of all sizes, and the flourishing telecommunications, tourism, manufacturing, and airlines industries in developing countries in Asia Pacific, are chief drivers of the global revenue management market. An increased rate of utilization of a variety of revenue management systems in several small- and mid-sized organizations, owing to the reduction in prices of products and services, and the flexibility allowed by cloud hosting platforms, will help the market witness exponential growth across the globe over the report’s forecast period.

Revenue Management Market: Regional Scenario

The report examines the global revenue management market for regional markets such as North America, Asia Pacific, Europe, and Rest of the World (RoW). Over the report’s forecast period, North America is projected to be the dominant regional market for revenue management, on account of heightened demand from companies in service industries that are looking to increase revenues and profitability in the extremely competitive environment.

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Nevertheless, the global revenue management market will earn a major share of its revenues from Asia Pacific over the report’s forecast period, where small- and mid-sized companies in the services industry will switch to technologically advanced revenue management systems to benefit from a heightened demand for a variety of services. Industries such as aviation, healthcare, hospitality, and tourism will offer the most lucrative growth opportunities in the market.

Revenue Management Market: Competitive Scenario

The global market for revenue management features a host of service providers, solutions designing companies, and platform providers. Some of the key vendors in this highly competitive market are Huawei Technologies, Amdocs, Inc., Accenture PLC, Oracle Corporation, SAP SE, and Amadeus.

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