Compression & Shapewear Market: Reporting and Evaluation of Recent Industry Developments
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The compression & shapewear market is mainly driven by the rise in the fitness conscious population. Furthermore, there has been a considerable increase in population opting for athleisure activities. People need such compression wear to improve performance and regulate body temperature. Another factor contributing to the demand for compression wear & shapewear is the rising population with increased disposable income. On the other hand, the compression & shapewear market is witnessing the challenge of cheap fabric usage to reduce cost of production which results in side effects to the body.
Compression & shapewear market players are investing in product development. Companies are incorporating premium and unique fibers into the apparel to enhance the compression & shapewear. Different compositions or blends of fibers are developed to introduce innovation to such apparels. One of the key trends in the compression & shapewear market is the increasing demand for elastane rich compression & shapewear. Premium compression & shapewear products are currently furnished with more than 10% of elastane fiber in the overall composition of such apparels. Another key trend in the market is that consumers are even opting for organic types in such apparel. Accordingly, manufacturers are opting for blends of organic and natural fibers such as organic cotton, jute, and bamboo among others.
The global compression & shapewear market is segmented based on product type, solution, control area, gender, distribution channel, and application. The product type segment is further bifurcated into tops, bottoms, sleeves and socks, stockings & others. Furthermore, the compression & shapewear market can be split on the basis of control area as tummy/ waist, hips/ rear, back support and thighs. Based on gender type, the market can be segregated into men and women. Additionally, according to distribution channel, the market can be split into multi-retail stores, specialty retail stores, and online channels. In terms of application, the compression & shapewear market can be divided into performance & recovery, and body shaping & lifestyle.
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Key players operating in the global compression & shapewear market are Spanx, Inc. (U.S.), Leonisa S.A. (U.S.), Ann Chery S.A. (U.S.), Wacoal Holdings Corp., (U.S.), Hanesbrands Inc. (U.S.), Triumph International (Switzerland), Jockey International (U.S.), Van de Velde N.V.(Belgium), Under Armour, Inc. (U.S.), Spiegel LLC (U.S.), Nike, Inc. (U.S.), Adidas AG (Germany), and SKINS International (Switzerland). Additionally, there are many emerging players in the compression & shapewear market who are focusing on smaller territories. They focus on novel product offerings to compete with the international players holding dominant market share in each region. For instance, Zivame brand from India is focusing on catering to a large cluster of lifestyle consumers throughout the country by offering diverse products. The company also has its own online store as well as retail store placements in modern retail formats. Through this approach, the company expects to cater to large number of consumers.
Transparency Market Research (TMR) is a next-generation provider of syndicated research, customized research, and consulting services. TMR’s global and regional market intelligence coverage includes industries such as pharmaceutical, chemicals and materials, technology and media, food and beverages, and consumer goods, among others. Each TMR research report provides clients with a 360-degree view of the market with statistical forecasts, competitive landscape, detailed segmentation, key trends, and strategic recommendations.
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