Europe, Middle East & Africa Beauty Devices Market 2021 Top Player - Nu Skin Enterprises Inc., L’Oréal Group, Tria Beauty Inc. and More

Over the past few years, the beauty devices market has represented a huge scope for opportunities in the innovation of beauty devices, as electronic devices for beauty purpose is not just up to makeover, but major health issues, such as, hair fall, acne, psoriasis and various other dermatological problems can be resolved using these beauty devices. In the present scenario, developing and under developed countries are investing to develop healthcare facilities.

Europe, Middle East & Africa Beauty Devices Market is expected to grow at a CAGR of 7.4% during the forecast period 2017-2021.

In the recent years, people have shifted their preference to at-home beauty devices to smoothen their daily beauty routines. A number of factors such as, increasing prevalence of skin and hair related problems, increasing aging population, and rising awareness about beauty devices are propelling the growth of EMEA beauty devices market. Furthermore, the increasing popularity of beauty devices and growing consumer demands are fuelling up the market to a great extent. In Europe, designer labelled high-end products have attracted great attention of the consumers.

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Despite the growth of beauty devices in the Middle East & Africa, a number of issues are also associated with EMEA beauty devices market such as presence of alternative low-priced beauty devices and the side-effects due to usage of the beauty devices may hamper the growth of market over the assessment period.

Key Players

Some of the key player in the market are Nu Skin Enterprises Inc., L’Oréal Group, Tria Beauty Inc., H.zone, Carol Cole Company, and Koninklijke Philips N.V.

In the last few years, Europe has been experiencing a significant growth in terms of innovation, for instance, H.Zone Professionals (Renée Blanche) introduced a novel concept of mobile barber bus at Cosmoprof Bologna in Italy. The bus was equipped with the latest line of professional grooming products of the company.

Regional analysis

Geographically, the EMEA beauty devices market is classified into Europe (Germany, the UK, France, Italy, and Rest of Europe), The Middle East (the UAE, Israel and Saudi Arabia) and Africa (Egypt, South Africa, and Nigeria). Europe accounts for the largest share of EMEA beauty devices market due to the high demand for designer labeled high-end products and e-commerce channels. Additionally, German consumers spend more money on expensive regional and branded products, which, in turn, increase the demand for the beauty device market.

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In Europe, under the sale of goods Act 1979, a beauty device or any medical device must go through some legal obligations. According to this act, any newly launched medical device will be sold out within the European Union (EA) or member states of the European Economic Area (EEA) only if it contains CE marking.

The Middle East & Africa is the fastest growing region in EMEA beauty devices market. Beauty devices market in the UAE and Saudi Arabia together account for the highest market share in the Middle East region.

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