Cloud Telephony Services Market Emerging Niche Segments and Regional Markets, and Forecast 2017 - 2025

Cloud telephony services, also known as hosted telephony services, refer to a mechanism that delivers telephone applications on the cloud as a hosted solution. It is a messaging and voice delivery service that does not require traditional business telephone systems such as electronic private automatic branch exchange (EPABX) or private branch exchange (PBX). Through cloud telephony, enterprises are able to receive or make multiple voice messages and calls simultaneously, without investing in any extra capital infrastructure. Cloud telephony is gaining popularity as businesses are going global. Nowadays, service providers are able to manage its activities by the use of delivery agents, such as support workforce, salespersons, servicemen which provide phone number masking capability to build a platform for the buyer and seller also to improve on agent efficiency through automated calling. Cloud systems automatically optimize and control the usage of resources by leveraging a metering capability at some level of abstraction appropriate to the type of service, for example, number of inbound calls, outbound calls, or spam calls.

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Through cloud telephony, one can access documents from the network cloud. Likewise, cloud telephony is a virtually hosted system. Upgrading telephone software to the cloud offers various advantages to small businesses. With a cloud telephony system in place, businessmen can completely depend on progressive calling services and put their time in their core activities. Cloud telephony services offer flexibility to employees to work anytime from anywhere. Such excellent benefits of work flexibility is a good reason to invest in cloud telephony system, thereby driving the cloud telephony services market. However, many of the small businesses fail in setting up such advanced technology in their offices. They need to have proper working instruments and reliable internet connection to start off and continue with such services. With cloud-based telephony system, there remains a risk of internet security; the network is susceptible to getting corrupted due to phishing or spamming. These factors pose as restraints to the cloud telephony services market. Furthermore, cloud telephony services can help companies grow by minimizing missed revenue opportunities and allowing control of the communication channels by increasing control and monitoring.

The cloud telephony services market can be segmented on the basis of industry, channel, and region. On the basis of industry, the cloud telephony services market can be divided into government agencies, academic field, and commercial field. Government agencies often face constraint of funds, even they target to reach out to businesses. Using cloud telephony, government agencies such as tax department, water and electricity supply departments, municipal corporations, etc. can facilitate and improve communication with its consumers at low costs. Based on channel, the cloud telephony services market can be classified into direct sales and distributors. The manufacturer provides the unique number allotted to him by the cloud telephony services company to each of his distributors and uses these numbers for advertising. When a prospective customer calls, the number directly connects and identifies the customers to the concerned dealer. In terms of region, the cloud telephony services market can be categorized into North America, Europe, Asia Pacific, Middle East & Africa and South America. In Asia-Pacific the initial business for the cloud telephony services market were not eventful, however, the market is gradually evolving and the future looks promising with a moderate double digit growth.

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Some of the key players in the cloud telephony services market are Knowlarity Communications Pvt Ltd., VoIPStudio, Vonage Intermedia.net, Inc., NetFortis, DIALPAD, Exotel Techcom Pvt. Ltd., Microsoft Corporation, Nextiva, Megapath, Mitel Networks Corporation, and RingCentral, Inc. among others.

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The regional analysis covers:

North America (U.S. and Canada)
Latin America (Mexico, Brazil, Peru, Chile, and others)
Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
Eastern Europe (Poland and Russia)
Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
Middle East and Africa (GCC, Southern Africa, and North Africa)

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