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Automotive OLED Market Size, Trends and Forecast to 2025 Key Players - LG Display Co. Ltd., OSRAM, and HELLA GmbH & Co. KGaA, Koito Manufacturing Co. Ltd
This exclusive report will provide you with the market size and forecast (US$ Mn) for the global market and its segments for the period from 2015 to 2025 along with the growth rate (CAGR) from 2017 to 2025, considering 2016 as base year. In addition, drivers, restraints and opportunities, competitive landscape have also been covered under the current proposed table of contents, which will in due course help you to take strategic decisions with respect to the market.
Automotive OLED (Organic Light-Emitting Diode) in which the emissive electroluminescent layer is a film of organic compound that emits light in response to an electric current. Automotive OLED is a type of advanced automotive lighting. This layer of organic semiconductor is located between two electrodes, one of which is transparent. OLEDs are used to create digital displays in devices such as television screens, computer monitors, mobile phones, and personal digital assistants (PDAs). An OLED display works without a backlight. There are some OLEDs which are used on exterior of the vehicle and are as useful as headlights. Infotainment screen on the dashboard of the vehicle is made up of OLED display due to its special advantages over other lighting technology.
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Consumers of market are demanding more for the vehicles integrated with more specialty features. Vehicle manufacturers are focusing on developing lighting features inside vehicles. OLEDs are extensively used in these lighting system due to their size and variability. Furthermore, the ever-increasing production of lightweight, luxurious vehicles are projected to boost the automotive OLED market during the forecast period. By taking safety of the consumer into account automotive makers are concentrating more on the safety measures and OLEDs are useful in providing the adaptive front lighting for the vehicle. Infotainment systems provide information about the health of various component of vehicle and provide application such as global positioning system (GPS) along with entertainment. OLED is extensively employed in premium cars as infotainment displays. Lifespan of OLEDs is shorter than laser and LED. They also consume more power. These factors are likely to inhibit the market during the forecast period.
The automotive OLED market can be segmented based on location, structure, vehicle type, and geography.
In terms of location, the automotive OLED market can be bifurcated into interior OLEDs and exterior OLEDs. Interior OLEDs are located inside the vehicle and are used to provide interior lighting system, display for infotainment systems, and head-up display. Exterior OLEDs are used as front headlight.
Based on structure, the automotive OLED market can be divided into transparent OLEDs, graded hetero-junction OLEDs, stacked OLEDs, and inverted OLEDs. Transparent OLEDs use transparent or semi-transparent contacts on both sides of the device to create displays. Graded hetero-junction OLEDs gradually decrease the ratio of electron holes to electron transporting chemicals. Stacked OLEDs use a pixel architecture that stacks the red, green, and blue sub-pixels on top of one another. Inverted OLEDs uses a bottom cathode that can be connected to the drain end of an n-channel TFT.
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In terms of vehicle type, the automotive OLED market can be classified into passenger vehicles (PV) and commercial vehicles (CV). Passenger vehicles include hatchback cars, sedans, multi- purpose vehicles (MPV), and sport utility vehicles (SUV). Commercial vehicles include light-weight commercial vehicles (LCV) and heavy commercial vehicles (HCV).
Based on geography, the automotive OLED market can be segmented into North America, Europe, Asia Pacific, and Rest of the World (ROW). Asia Pacific accounts for a major share of the global automotive OLED market owing to the high adoption rate of automotive OLED and a booming automotive sector leading to an increase in production of vehicles with automotive OLED, especially in China and India.
Key players operating in the automotive OLED market are LG Display Co., Ltd., OSRAM, and HELLA GmbH & Co. KGaA, Koito Manufacturing Co. Ltd.
The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.
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The study is a source of reliable data on:
Market segments and sub-segments
Market trends and dynamics
Supply and demand
Market size
Current trends/opportunities/challenges
Competitive landscape
Technological breakthroughs
Value chain and stakeholder analysis
The regional analysis covers:
North America (U.S. and Canada)
Latin America (Mexico, Brazil, Peru, Chile, and others)
Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
Eastern Europe (Poland and Russia)
Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
Middle East and Africa (GCC, Southern Africa, and North Africa)
The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.
A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.
Highlights of the report:
A complete backdrop analysis, which includes an assessment of the parent market
Important changes in market dynamics
Market segmentation up to the second or third level
Historical, current, and projected size of the market from the standpoint of both value and volume
Reporting and evaluation of recent industry developments
Market shares and strategies of key players
Emerging niche segments and regional markets
An objective assessment of the trajectory of the market
Recommendations to companies for strengthening their foothold in the market
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