Minicom Digital Signage and viscom announce cooperation for “The Digital Signage Experts Tour”

Zurich, Switzerland (August 10th, 2009) – Minicom Digital Signage, the leader in “last mile” player-to-screen connectivity platforms for the Digital Signage marketplace, and Reed Exhibitions Germany, the organizers of the viscom exhibition series, announce this week the bringing of the successful “Digital Signage Expert Tour” to viscom düsseldorf 09. The Digital Signage Expert Tour is an educational framework, helping visitors understand and experience the full digital out-of-home application on the show floor. The “tour” is a free service during the show, October 1st to 3rd, Exhibition Centre Düsseldorf, Germany.

This free tour will provide an overview of a selection of carefully hand-picked exhibitors following the accurate path of the digital signage supply chain, from content creation to measurement, outlining how they fit into the overall Digital Signage puzzle. “We are excited about the opportunity to expand the scope and framework of our Digital Signage Experts Tour by officially partnering with Reed Exhibitions Germany, the organizers of the viscom exhibition.” says Ronni Guggenheim, CEO Minicom Digital Signage. “The tour was an outstanding success at Screenmedia Expo London and Infocomm Orlando, providing a groundbreaking platform of education for the visitors of the shows. Traditionally, a visitor finds it difficult to get a bird’s eye view of the overall application. The Digital Signage Experts Tour answers this need by providing the full end-to-end story with real live demos of each piece in the puzzle, an overview of the solution which a visitor would normally not get.”

In addition, Minicom Digital Signage is launching for the first time an innovative communication method, allowing participants to listen to the tour guide’s explanations without surrounding interferences. This method utilizes a ListenTech tour audio system and ensures that listeners hear comprehensively, without interruption.

According to Petra Lassahn, the viscom Event Director, “This cooperation complements our Starter Workshop Digital Signage perfectly. The guided tour gives the participants the opportunity to experience practically what has been learnt before in theory and to discuss issues directly with the exhibiting companies.”

To participate in this free tour participants are requested to sign up at the following web address http://www.minicomdigitalsignage.com/events/viscom_dusseldorf_2009.cfm. Participants should hurry as space on the tours is limited. The “tours” start at the hall 8a stand No. K 21.

About Minicom Digital Signage
Minicom Digital Signage is the world leader in the manufacturing of advanced multimedia platforms. The company’s award winning solutions enable transmitting rich content from a media player to multiple digital displays located hundreds of meters/feet away. They also keep network costs down by reducing equipment and licensing requirements and better preserving your system. Today over a quarter of a million screens worldwide run using Minicom technology. A private company with over two decades of experience in providing innovative technology solutions, Minicom Digital Signage is exclusively dedicated to the manufacture of digital out-of-home multimedia platforms. As a result of its success, Minicom became an Intel Capital portfolio company and was selected as a Deloitte Technology Fast 500 company.

About viscom düsseldorf 2009.
The Digital Signage World as a brand identity under the viscom umbrella brand includes the exhibition, the Digital Signage Days as a core element during the fair, a series of seminars held throughout the year and the Digital Signage Best Practice Award.

A novelty is the 90-minute Digital Signage Starter Workshop held on both days. Based on the experience gained during the successful viscom digital signage seminars, this fair will be the first to provide a quick, competent introduction to the subject - free of advertising or marketing hype. Participation is free, but registration by 25 September is required which can be made quite simply by an e-mail to digital-signage@viscom-messe.com. For technicians there will be a special technicians' section on both days, dealing with, among others, the following topics: signal distribution, screen technologies, installation, frames and touch technologies. Special examples of applications will also be on display on both days, when the finalists of the Digital Signage Best Practice Awards from the five categories Retail, Information, Routing, Interactive and Content are presented. No other event offers such a large number of implemented projects on display.

With the "viscom tec.09 conference", to be held for the first time on 30 September, on the day before start of the international trade fair for visual communication in Düsseldorf, viscom takes a peek into the future. It shows where advertising communication is headed and what will be "state of the art" in the years to come. In doing so, viscom will provide a new forum that will bring customers from industry and commerce, agencies, media planners and productioners from advertising technology and printing companies together in a one-day conference with a workshop character.
More information on viscom and viscomtec.09 conference: www.viscom-messe.com and www.viscomtec09.com

For more information:
Gil Raz
Marketing Communication Manager
Minicom Digital Signage
Überlandstr. 107, 8600 Dübendorf
T: +972 2 5359635 F: +972 2 5359700
gil.raz@minicom.com
www.minicomdigitalsignage.com

This release was published on openPR.