Chocolate Market Size Estimated to Observe Significant Growth During 2013 - 2019

In sweets, chocolates are considered to be the most favorite treat for everyone. Chocolate can be defined as a processed sweetened food, having a major content of cocoa. It includes various types; such as with maximum cocoa content, is the dark chocolate, milk chocolates has the major content of milk and other different flavor. The demand of chocolate with consumer’s preference will have the direct impact on chocolate market in North America.

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United States has the maximum share in terms of volume for chocolate in North American market. The chocolate market is segmented as boxed chocolate, chocolate countlines, chocolate straightline, molded bars and novelties among others.

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In the United States, consumers prefer good value for buying chocolates. The product choices are dependent on social presence of people buying chocolates. Consumers prefer buying chocolate from organic and sustainable sources. The healthy food habit is a major factor for the demand of low fat content chocolate. Childhood obesities are one of the most prominent problems in developed economies. Therefore the companies are focusing on making chocolates with health benefits. Easter is the biggest event worldwide and the seasonal demand of chocolate rises significantly during the Easters in North America especially demand increases in Canada. In Mexico, population acts as an another major driver as the maximum population is under 20 years of age and chocolate is mostly preferred by young population; Major market players focus on consumer’s preference, and it is termed as Hispanic marketing especially in United States for chocolate market growth. The key players in the North America chocolate market are Mars, Hershey and Mondelez among others.

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