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New website for Italian Food Joy, the exclusive marketplace specialising in Italian food .

01-03-2018 09:07 AM CET | Fashion, Lifestyle, Trends

Press release from: Italian Food Joy

Italian Food Joy

Italian Food Joy

Born in 2016 with two timed store windows published following a rotation basis, IFJ today presents its new strategy. While the old shop windows were programmed to last 21/35 days, today a vertical menu bar drives the visitor in new permanent pages dedicated to each individual producer.

The aims have not changed and the firms that have chosen this distribution channel are all family-run artisan companies: they produce the best high-quality Italian delicacies such as pasta, salami, truffles, parmesan, extra virgin olive oil, ravioli, Parma ham, Modena balsamic vinegar and more. But we are talking about high level small productions: many foods are not available for the whole year, furthermore several foods can be purchased only in the right season and while stocks last.

But all this is the result of three years or work: Italian Food Joy is based on a careful selection of excellent quality Italian food. A few companies, already renowned in Italy for their “pearls” but not present in supermarkets, pursue as their main goal the quality, not the price. Ingredients (no GMO but organic food) are often entirely produced and processed by the producer. On average, less than 10% of Italian artisan companies have got the features to be exposed on IFJ, that isn't an e-commerce: the producer (family-run business) can choose what to sell, season by season, directly to the customer.

Italian Food Joy is not an intermediary: the customer purchases directly from the producer present on the marketplace. Once a week, the food products are dispatched directly to the customer in 48/72 hours. This ensures that products, in particular fresh ones, maintain all their flavours and preserve their natural goodness. This feature makes IFJ different from other distributors.

About IFJ - Italian Food Joy presents itself to the public with store windows, dedicated to each individual producer. The companies that have chosen this distribution channel are all family-run artisan companies: they produce the best high-quality Italian delicacies.
Italian Food joy is not an e-comerce website, but a place where selected producers partecipate directly to the distribution.
In this way, we give small Italian food industries, whose specialities are available in limited quantities, the opportunity to be appreciated also by you.

Italian food Joy involves 20 food producers (companies) selected among a large group (more than 200) and the firm's aims are:
• to offer a choice of carefully selected and genuine foods, produced according to ancient recipes
• to introduce top quality Italian manufacturers
• to provide a website that is simple and easy to use but also dynamic and interesting
• to listen to client's suggestions to improve a better service
• to share with the producers information about foods in season
• to stand out for the quality of service offered

Press Contact:
Italian food Joy TM is a firm of Italbees di Giorgio Barbero
Via Pigafetta 61, 10129 Torino (TO), Italy
www.italianfoodjoy.com
promo@italianfoodjoy.com (Sales and Marketing)
Press: Brian Tonelli
0039 328 9153161
PIVA 11568030016 / REA TO–1223504

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