Shower Glass Door Market: Sales Channel, Type, Growth and Demand Forecast to 2023

The global shower glass door market is expected to grow at a CAGR of 7.2% forecast to 2023.

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The global shower glass door market has been thriving mainly due to increasing urbanization, that is creating demand for not-so necessary products, such as shower glass doors. Owing to this, the market for both types of shower glass doors – frameless and framed, has been growing. Frameless heavy shower glass doors are a contemporary design trend, since they give the bathroom spacious and luxury spa-like feeling that homeowners want. This trend has increased the demand for frameless shower glass doors globally.

Geographically, Asia-Pacific stands as the fastest growing shower glass door market. Increase in brand awareness and preference for high-end products are the key factors propelling the growth of shower glass door market in APAC. Moreover, APAC is likely to register the highest growth in terms of high-net-worth individuals (HNWIs), during the forecast period.

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An improving economy with rising disposable incomes among the population, directly results in increased spending on luxury items, including bathroom fittings and decor. In addition, some of the factors including growing need for optimization of space in bathroom, coupled with burgeoning hotel construction to cater to the requirements of increased tourist inflow are expected to boost the demand of frameless shower glass doors in APAC.

Rising consumer interest in home decoration is a major driver for the increased demand of shower glass doors. In a study by Joint Centre for Housing Studies (JCHS) of Harvard University, it is predicted that over the coming years, real spending on home improvements is expected to grow at a 3.5% average annual pace. This growth is primarily a result of people willingness to make their homes more stylish. The JCHS study also confirms that the home decoration industry has a bright future.

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The global shower glass door market is highly fragmented, where top five players accounted for less than 35% revenue. All the five major players Kohler Co., American Standard Brands, Basco Corporation, Guardian Industries and MAAX Bath Inc. are based in North America. The other players who have good presence in global shower glass door market include Vigo Industries, Coastal Shower Doors, Aston Global Inc. and Jaquar & Company. New product launches have been the key strategies of these major players to expand their presence in this market.

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