Smart Agriculture Industry Marketing Strategy Analysis 2017-2025

The Insight Partners added “Smart Agriculture Market to 2025 - Global Analysis and Forecast by Product Type (Hardware (Sensor Based Monitoring System, Smart Detection System, GPS Enabled Ranging System and Drones), software and services (Climate Information system, Supply Chain Management, others)), and Application (Precision farming, Livestock monitoring, yield monitoring, Soil health monitoring, Irrigation System, Forestry, VRT, Asset Management and Green House)” to its research database. The report is spread across 225 pages and supported by 15 company leaders.

In developing countries agriculture is undergoing a major transformation in order to achieve food security and to respond to climate change. Increasing productivity and income from smallholder crop, fishery and forestry production system will play an important role in achieving food security. Smart agriculture is an application of new generation techniques into the traditional agriculture. It is a cost effective method for agriculture which aims to increase the productivity with the use of innovative technology. Farmers can greatly benefits from smart agriculture as the efficiency of seeds, fertilizers and labors will increase which in turn result in more opportunities for income. Smart agriculture includes some of the benefits such as increased productivity, real-time data and production insight, lowering operational cost, reduced water conservation, improved livestock farming, reduced environmental footprints, accurate farm & field evaluation and remote monitoring, equipment monitoring.

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One of the major driving factor fueling the growth of smart agriculture is increasing population which has generated the need for livestock, demand for food and technological advancement, minimize use of fertilizer, government initiative to adopt smart techniques for agriculture and minimize use of pesticide. However, the factor hindering the growth of smart agriculture is lack of technological knowledge of farmer’s and high initial investment. Food security investment plan provides the opportunity to integrate the scaling up the practice that benefits development, climate change and food security.
Smart agriculture market is segmented on the basis of production type which further includes sensor based monitoring system, smart detection system, GPS enabled ranging system and drones and further the market is segmented as services and software such as climate information system, supply chain management and others. Similarly, the market is further segmented on the basis of application which further includes precision farming, livestock monitoring, yield monitoring, soil health monitoring, irrigation system, variable rate technology (VRT), asset management, smart greenhouse and others.

The market is segmented into major regions that include North America, Europe, Asia Pacific (APAC), Middle East & Africa (MEA) and South America (SAM). The major countries included are considered in the scope of the study such as U.S, Canada, Mexico, France, Germany, Italy, Spain, UK, China, Australia, Japan, India, South Arabia, South Africa, UAE and Brazil. Some of the key players which dominate smart agriculture market are GCO Corporation, Ag Junction Inc., AG Leader Technology, Deere & Company, Raven Industries, Inc., Semiosbio Technologies Inc., SST Development Group, Inc., Teejet Technologies, Topcon Precision Agriculture and Trimble Navigation Limited.

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Table of Contents

1 Introduction

2 Key Takeaways

3 Market Landscape

4 Smart Agriculture Market - Key Industry Dynamics

5 Smart Agriculture Market Analysis- Global

6 Smart Agriculture Market Revenue and Forecasts to 2025 – Types

7 Smart Agriculture Market Revenue and Forecasts to 2025 – By Product Type

8 Smart Agriculture Market Revenue and Forecasts to 2025 – By Application

9 Smart Agriculture Market Revenue and Forecasts to 2025 - Geographical Analysis

11 Industry Landscape

12 Appendix

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