Press release
Digital Out of Home Market Expected To Be Worth US$ 5 Billion By 2022
The global Digital Out of Home Market is segmented on the lines of its product, application, vertical and regional. Based on product type segmentation it covers (Billboard, Street Furniture and Transit); based on application it covers (Indoor, Outdoor and Displays Used in Digital Out of Home Advertising) and based on vertical it covers (Commercial, Infrastructural, Institutional, Other Verticals). The global Digital Out of Home Market on geographic segmentation covers various regions such as North America, Europe, Asia Pacific, Latin America, Middle East and Africa. Each geographic market is further segmented to provide market revenue for select countries such as the U.S., Canada, U.K. Germany, China, Japan, India, Brazil, and GCC countries.The global Digital out of Home Market is expected to exceed more than US$ 5 Billion by 2022 at a CAGR of 10.3% in the given forecast period.
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The major driving factors of global Digital Out of Home Market are as follows:
• Increased Spending on Programmatic Advertising
• Increasing Focus on Business Intelligence and Rising Market Competitiveness
• Technological Innovations in Display Technologies
The restraining factors of ¬ global Digital Out of Home Market are as follows:
• Increasing Trend of Online/Broadcast Advertisement
The opportunities factors of ¬ global Digital Out of Home Market are as follows:
• Rising Demand for Internet of Things (IoT) and Emergence of the Cloud Platform
• Increasing Usage of Virtual and Augmented Reality in Digital Out of Home Advertising
The challenges factors of ¬ global Digital Out of Home Market are as follows:
• Developing Equipment Suitable for All Weather Conditions
• Lack of Standards for Interoperability Between Devices
This report provides:
1) An overview of the global market for Wireless Displayand related technologies.
2) Analyses of global market trends, with data from 2015, estimates for 2016 and 2017, and projections of compound annual growth rates (CAGRs) through 2022.
3) Identifications of new market opportunities and targeted promotional plans for global Digital Out of Home Market.
4) Discussion of research and development, and the demand for new products and new applications.
5) Comprehensive company profiles of major players in the industry.
The scope of the report includes a detailed study of Global Digital Out of Home Market with the reasons given for variations in the growth of the industry in certain regions.
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Table of Contents
1 Introduction
2 Market Research Tactics
3 Market Summary
4 Quality Market Insights
5 Digital Out of Home Market Overview
6 Regulatory Market Synopsis
7 Digital Out of Home Market, By Application
8 Digital Out of Home Market, By Product Type
9 Digital Out of Home Market, By Vertical Type
10 Digital Out of Home Market, By Geographic Region
11 Competitive Landscape
12 Company Profiles
12.1 Introduction
12.2 Prismview LLC
12.3 JCDecaux
12.4 Lamar Advertising Company
12.5 Outfront Media Inc.
12.6 Clear Channel Outdoor Holdings, Inc.
12.7 NEC Display Solutions Ltd
12.8 DaKTronics
12.9 oOh!Media Ltd.
12.10 BroadSign International LLC
12.11 Mvix, Inc.
12.12 Key Innovators
About Us
Market Research Engine (MRE) is a next-generation provider of syndicated research, customized research, and consulting services. MRE’s global and regional market intelligence coverage includes industries such as pharmaceutical, chemicals and materials, technology and media, food and beverages, and consumer goods, among others. Each Market Research Engine’s research report provides clients with a 360-degree view of the market with statistical forecasts, competitive landscape, detailed segmentation, key trends, and strategic recommendations.
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Phone: +1-855-984-1862
Country: United States
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