Why businesses should engage with a professional agency to do their website.
You may be thinking of what are we talking about, we are talking about the difference between having a DIY Website and a Website professionally done by a qualified web design company in Melbourne.
As soon as you think of a DIY website you think of cheap and affordable but is that really the case. Remember that most DIY websites have a monthly installment plus a set up fee. And you never own your site outright.
DIY rental site that is not e-commerce is $55-$100+ a month say your business is around for 10years just remember that even if you want to take your site from this DIY you will never be able to or own it, you will have to build from scratch. (12x100=1200yr) ($1200x10yr=12000yearnow remember this is not even a ecommerce website and not including all the other hidden costs. When choosing a DIY website you are held back with what you can do, your choosing from 100s of different templates that are easy to hack and that will look the same as other sites. With designing a DIY site these are some points you may find a issue with if you wanted your site to be found on Google. Having a DIY website it will hinder you using SEO (Search Engine Optimization)
There are many potential issues with content that can’t be found or can’t be understood by the search engine that can work against you. For example:
1.Orphaned content that can’t be found
2.Content only available via site search
3. Flash files, Java programs, audio files, video files
4.AJAX* and flashy site effects 5.Frames — Content embedded from another site can be problematic. 6.Subdomains — content split into subdomains rather than sub-folders
Comparing a DIY website and a website built with a web design company in Melbourne. These are the basic things that a custom designed site will do for you.
Page lay out is crucial for customer usability.
1. Important elements should have more prominence.
2. Visual hierarchy.
3.Make more important elements bigger!
4.Home page and site navigation. Clear signpost directions for users.
6.Large sites need a sensibly positioned search option.
8.Make forms as lightweight and easy to fill as possible.
9. Design, Great design makes everything easier.
Now if you are just manipulating a template and dragging and dropping images how can you make your website a standout.
OK, so we can see how a DIY your self website can have enormous negative effects of your Google search results and have a negative effect on the customer usability.
So, How much is a custom designed website which is done by a web design company in Melbourne. Will cover that after we show you what you can get with a web design company in Melbourne.
Fundamental elements of creating a custom designed website:
• Unique as your business, and not template based
• User friendly and easy to navigate
• An online profile that mirrors your business
• Practical, easy to maintain and update
• Fun & engaging
• Make forms as lightweight and easy to fill as possible.
• Great design makes everything easier
• You have no restrictions with design and building phase, anything is achievable
• Your personal account manager whose qualifications allow them to relay everything in lame terms, no need to talk to the sales team.
• The coding is done format he design so you can be as creative as you want
• Google friendly site, so you can start you SEO campaign and drive traffic through the digital door.
Price for custom designed website is obviously based on what you need for your business but for the sake of this article lets do the same website as the DIY one.
For a basic site with no e-commerce platform it would range from $1500-$4000 depending on how many pages is required and other requirements.
1. Logo design included in package
2. Direct communication with the project manager for your account
3. Google friendly website
4. Marketing support & advice free of charge
5. You own your site outright
6. Website will be as unique as your business
Youmaybe thinking that the upfront cost of havinga custom website built by a web design company in Melbourne maybe a lot more then a DIY upfront cost. But I think if you crunch the numbers and compare apples for apples the custom websites win. Over the long term you will spend a lot more money on your DIY site and for little return. The site want be Google friendly, so how are you suppose to get a return on your investment if you can not advertise your businesses site online. And another benefit of going with a agency they are purely there for you and want your business to grow and prosper, where these massive DIY website companies do 100s of websites a month so you are just another number.
If you need to take your business to the next level and want to maximize your ROI and have a boutique agency with highly trained professionals to help design and structure your website you should contact Gossip.
Gossip Web Design is one of the leading Australian based Digital Marketing, Web design & Development Companies, which provides high quality Website design & development, Mobile Apps and Digital Marketing such as SEO (Search Engine Optimization), SMO (Social Media Optimization), SMM (Social Media Marketing), ORM and PPC (Pay Per Click) services as per our client needs. We have a highly experienced team with years of experience. Gossip always meets deadlines, without compromising the quality of workmenship.
Address Level 9 ,440 Collins Street
Email id firstname.lastname@example.org
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