E-Marketer IT Spending 2017 Global Market Expected to Grow at CAGR 12.48% and Forecast to 2021

Global E-Marketer IT Spending Market

Description

WiseGuyReports.Com adds” Global E-Marketer IT Spending 2015-2019 “Research To Its Database.

The rapid growth of the Internet has made online platforms a popular choice for conducting business activities. The global Internet footprint has grown from 2.4 billion in 2013 to more than 3.5 billion in 2015. Most developed regions have Internet penetration of more than 80%, while developing regions are also gradually picking up pace. This penetration of the Internet has led to increased investments in e-marketing, as it can enhance reach, flexibility, and accessibility to the target audience. The ability to customize ads as per the requirements of customers is one of the advantages of this media. For instance, Yahoo Search, AdWords, and Google AdSense are seen only on relevant web pages. 

E-marketing also helps in generating customer data. Thus, e-marketers are aggressively spending on procuring software such as marketing automation tools, analytical tools such as web analytics, social media analytical tools, and mobile analytical tools to measure the ROI of their marketing initiatives and to customize ads to effectively reach the target audience. E-marketers are also investing in procuring consulting services, managed services, and custom application development services. 

The analysts forecast the global e-marketer IT spending market to grow at a CAGR of 12.48% over the period 2014-2019. 

Covered in this report 
In this report, The covers the present scenario and growth prospects of the global e-marketer IT spending for 2015-2019. To calculate the overall market size, the report considers the sales of hardware, software, and services in e-marketing. 
• Hardware includes storage, servers, PCs, and network equipment 
• Software incudes licensing and subscription of marketing automation software and analytical tools 
• Services include revenue generated through consulting services, custom application development services, and managed services

Get sample Report @  https://www.wiseguyreports.com/reports/185899-global-e-marketer-it-spending-2015-2019

 

The report also presents the vendor landscape and a corresponding detailed analysis of the key leading vendors. We discuss the major drivers that influence the growth of the market, and the challenges faced by vendors and the market as a whole, as well as the key trends emerging in the market that will contribute to its growth during the forecast period. 

The Global E-marketer IT Spending Market 2015-2019, has been preparedbased on an in-depth market analysis with inputs from industry experts. The report covers APAC, the Americas, and EMEA. It covers the landscape of the global e-marketer IT spending market and its growth prospects in the coming years. The report also includes a discussion on the key vendors operating in this market. 

Key regions 
• Americas 
• APAC 
• EMEA 

Key vendors 
• Hubspot 
• IBM 
• Marketo 
• Microsoft 
• Oracle 
• Salesforce 

Other prominent vendors 
• Act-on 
• Calliduscloud 
• Optifinow 
• Salesfusion 
• SAP 

Market driver 
• Increasing demand for measuring efficacy of marketing initiatives 
• For a full, detailed list, view our report 

Market challenge 
• Lack of integration 
• For a full, detailed list, view our report 

Market trend 
• Emergence of mobile app-install ads 
• For a full, detailed list, view our report 

Key questions answered in this report 
• What will the market size be in 2018 and what will the growth rate be? 
• What are the key market trends? 
• What is driving this market? 
• What are the challenges to market growth? 
• Who are the key vendors in this market space? 
• What are the market opportunities and threats faced by the key vendors? 
• What are the strengths and weaknesses of the key vendors?

 

Enquiry About Report @ https://www.wiseguyreports.com/enquiry/185899-global-e-marketer-it-spending-2015-2019

 

Table of Contents -Major Key Points

PART 01: Executive summary 
Highlights 

PART 02: Scope of the report 
Market overview 
Top-vendor offerings 

PART 03: Market research methodology 
Research methodology 
Economic indicators 

PART 04: Introduction 
Key market highlights 

PART 05: Market landscape 
Market overview 
Market size and forecast 
Five forces analysis 

PART 06: Market segmentation by product 
Market segmentation by product 

PART 07: Geographical segmentation 
Market segmentation by geography 

PART 08: Market drivers 

PART 09: Impact of drivers 

PART 10: Market challenges 

PART 11: Impact of drivers and challenges 

PART 12: Market trends 

PART 13: Vendor landscape 
Key vendors 
Other prominent vendors 

PART 14: Key vendor analysis 
HubSpot 
IBM 
Marketo 
Microsoft 
Oracle 
Salesforce.com 

………..CONTINUED

 

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