Tea Market - Industry Study, Opportunities, Strategic Assessment, Forecast 2017 – 2025

Progressive Markets added a report, "Global Tea Market - Size, Trend, Share, Opportunity Analysis, and Forecast, 2014-2025", which says that the global tea market is expected to grow at a CAGR of 4.0% from 2017 to 2025.

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An aromatic beverage, tea is prepared from the leaves of Camellia Sinensis, an Asian shrub. It is the second most consumed beverage after water. It is available in a variety of forms such as black tea, green tea, oolong tea, and white tea. Though there are many varieties of tea, all of them come from the same plant. It is the method of processing that differs. The countries that are the highest producers of tea globally are India and China. The drink is popular among all age groups. Tea also offers several health benefits due to the presence of antioxidants, flavanols, tannins, and other ingredients in it. Its consumption on a limited and daily basis has proven to reduce the chances of several health issues such as heart attacks and blood pressure fluctuations. Tea also helps in improving the overall immune system of the body.

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Market Drivers and Restraints

The market for tea is experiencing a swift growth over the years. The main growth drivers include the increase in awareness of the health benefits associated with the consumption of tea, increase in consumer base globally, low cost of tea as compared to other beverages, easy availability of tea, and new innovations resulting in new varieties and flavors of tea. On the other hand, the side effects associated with excess tea consumption is likely to reduce the demand for tea, causing the market to slow down.

Tea Market Key Segmentation

The tea industry analysis report encompasses the market segmentation by type, distribution channel, and geography. Based on the type, the market is classified as CTC tea (Crush, Tear and Curl) and leaf tea. The leaf tea segment is further divided into black tea, green tea, and oolong tea. Based on the distribution channel, the market is divided into supermarkets & hypermarkets, convenience stores, independent retailers, and specialist retailers. Based on geography, the tea industry report studies the market across North America, Asia-Pacific, Europe, and LAMEA. The market in the North-American region covers Canada, the U.S., and Mexico. The market in the Asia-Pacific region has been analyzed across South Korea, China, Japan, Australia, India, and the other parts of Asia-Pacific. The market in European region has been studied in Germany, UK, Spain, France, Italy, and the other parts of Europe. In the LAMEA region, the market has been studied across Brazil, South Africa, Saudi Arabia, and the rest of LAMEA.

Key Market Players

The key players participating in the global tea market include Tata Global Beverages, Unilever, Nestlé S.A., Associated British Foods, Starbucks Corporation, DAVIDs TEA, The Republic of Tea, Akbar Brothers Ltd., Harney and Sons, and Apeejay Tea.

Key Benefits

The tea market analysis report presents an in-depth study of the overall market, which includes the tea market size, tea market share analysis (2014-2025), tea market forecast, scope and definitions, market dynamics, research methodology, market attractiveness and trends analysis, Porter's Five Forces Analysis, industry segmentation, and emerging players providing solutions in the field. The report is a useful tool for industry players, investors, and new entrants who look to initiate or grow their businesses. The market size and share analysis help understand the market status at present and where it is going. The market drivers and restraints are the factors that lead to the growth and slow-down of the tea industry.

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The research methodology in the tea market analysis report refers to the primary and secondary means of research used for extracting the information in the report. The current and emerging trends help businesses plan for changes and take advantage of the positive changes in the tea industry. The market size and forecast are included in the tea industry analysis report for each segment and region. This involves analyzing the market and the current trends to help businesses prepare for the future. Quantitative analysis of the tea market assists in evaluating the strengths and weaknesses of the market and make better business decisions. Details about the emerging market players such as the marketing strategies adopted by them help new entrants gain insights on the tea industry and plan their business ventures according to their needs.

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The company makes use of primary corporate research and secondary inputs from trusted sources to build its own reference base. It maintains consistency in quality as it keeps itself updated with changes in market dynamics and gauging its net effect on global business trends.

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