Portugal Tracker Market 2017 - Opportunity, Driving Trends and deep study.

Summary
Portugal Quarterly Beverage Tracker Q1-17 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

- Top line consumption volumes for Q1-2017 vs Q1-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts for all beverage categories.
- Carbonates consumption data for Q1-2017 vs Q1-2016, moving annual totals (MAT), full year 2016 provisional data and 2017 forecasts split by regular vs low calorie, and key flavor.
- An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends.
- Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2017.

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Scope
- In Q1-17 consumption was influenced by warmer average temperatures than in the previous year
- An improving economy with growing GDP saw a greater number of visitors to Horeca outlets
- Retail prices in Horeca remained largely static and encouraged consumption
- Private Label products lost market share at the hands of producer brands in some major categories.

Reasons to buy
- Gain an in-depth understanding of the most up-to-date trends in the Portugal beverage industry to support and enhance your strategic planning.
- Investigate the latest quarterly and emerging annual trends in Portugal to back your marketing initiatives.
- Analyze the latest beverage category 2017 forecast projections to make well-informed decisions on the outlook in the marketplace for your company.
- View a selection of the key quarterly new soft drinks product launches and identify competitor activity.
- Access a quarterly Special Focus on a current industry ‘hot topic’ offering qualitative insight from local consultants to determine opportunities for product innovation.

Table of Content: Key Points

1 At A Glance 4
2 Impact Of The Economic Situation 4
3 Highlights 5
4 Market Drivers 5
5 Market Trends 6
5.1 Soft Drinks 6
5.1.1 Packaged Water 6
5.1.2 Bulk/HOD Water 7
5.1.3 Carbonates 7
5.1.4 Enhanced Water 8
5.1.5 Flavored Water 8
5.1.6 Juice 9
5.1.7 Nectars 10
5.1.8 Still Drinks 10
5.1.9 Squash/Syrups 11
5.1.10 Fruit Powders 11
5.1.11 Iced/RTD Tea Drinks 12
5.1.12 Iced/RTD Coffee Drinks 12
5.1.13 Sports Drinks 13
5.1.14 Energy Drinks 13
5.2 Alcoholic Drinks 14
5.3 Dairy Drinks 14
5.4 Hot Beverages 15
6 Soft Drinks Quarterly Update 16
6.1.1 Industry News 16
6.1.2 Distribution News 16
6.1.3 Packaging/Legislation News 16
6.2 New Products & Photo Shots 17
7 Focus On Premiumization In Soft Drinks 18
8 Data Tables 19
9 Pricing Tables 25
…Continued

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This release was published on openPR.