Fortified Bakery Market Overview, Top Key Players and Industry Growth Analysis by Forecast to 2023

Market Overview

Fortified Bakery products are items which are baked by dry heat in oven, packed in aseptic packaging material. These products are of huge consumption due to high nutrient value and affordability. Because of rapid population rise, the emergence of a female working population, the rising foreign influence, and the fluctuating eating habits of people, they have gained popularity among people, contributing significantly in the growth of the bakery industry.  Fortified Bakery market offer diverse range of products, enriched with various nutrients. Fortified bakery products come in various types such as cakes, cookies, biscuits, cupcakes, pancakes, and others. Bakery products also come in a spectrum of varieties such as gluten free, organic, sugar free, low-calories, fortified, and others. Gluten free bakery products, owing to its various health benefits, are preferred by the consumers.

With the growing consumer awareness & their increasing interest in healthy lifestyle, the demand for healthy bakery products has increased. In addition to the changing lifestyle, the growing demand for healthy bakery products is anticipated to drive the bakery market. Furthermore, growing health awareness and various weight reduction diet trends will fuel the sales of gluten free, and low-calorie bakery products. These factors will support the growth of bakery market during the forecast period 2017-2023.

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Competitive Analysis-

The major key players in Fortified Bakery Market are

• Grupo Bimbo (Mexico)
• Nestle (Europe)
• Puratos (Europe)
• Lewis Brothers (U.S.)
• Britannia Industries Ltd. (India)
• Sara Lee Bakery Group (U.S.)
• Flowers Foods (U.S.)  

The demand for fortified bakery products has pushed manufacturers to innovate and develop new product line which are better in taste and offers various health benefits.

Downstream Market Analysis

Globalization and urbanization are major driving force for this market. Furthermore, popularity of healthy and nutrient-rich bakery products are also encouraging the growth of the market. Gluten free and organic bakery will be the highest growing segment in the fortified bakery market. Additionally, nutrient-rich varieties are also expected to gain popularity due to nutrient deficiency in the contemporary population owing to unhealthy and hectic lifestyles which result in daily unmet mineral needs.

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Regional Analysis

Global Bakery Market is segmented into North America, Europe, Asia Pacific, and Rest of the World (ROW). Among this, Asia Pacific region has major market share followed by North America. Growing population, changing consumption pattern, rising health awareness, and rising disposable income in Asia Pacific region are anticipated to drive the demand for bakery products in that particular region.

Intended Audience:

• Bakery products manufacturers
• Retailers, wholesalers
• E-commerce companies
• Traders, importers and exporters

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This release was published on openPR.