Baby Bath and Shower Product Market: Asia Pacific excluding Japan (APEJ) to Dominate the Global Market in Terms of Revenue
Moreover, rising disposable income of people as well as increasing awareness regarding health and new brands supporting health for babies has triggered the growth of the baby shower and bath product market.
Baby shower and bath products are those consumer goods which are used almost regularly or on a daily basis. These products are well suited for babies with respect to skin care, bacteria removal, softness and aroma. This category of baby commodities include products which are used during shower such as shampoo, shower gel, conditioners etc.
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According to Future Market Insights’s research report on the Global baby shower and bath products market, the market is anticipated to reflect a value of about US$ 8.7 Bn by the end of the forecast period (2022) and is poised to develop at a significant CAGR throughout the forecast period of 2017-2022.
APEJ Region Surpasses Other Regions
Asia-Pacific excluding Japan (APEJ) region is expected to dominate the global baby shower and bath product market with respect to market share. The region shows higher market attractiveness and is more lucrative for the expansion of the market. Asia Pacific excluding Japan is likely to expand at a significant growth rate to register a CAGR of 6% throughout the period of forecast 2017-2022.
By product, the conditioner segment and soap & shower gel segment are poised to expand at similar growth rates and with respect to market share, these segments, as of 2017, do not have much if a difference.
Specialty Stores Outpaces Other Segments by Sales Channel
The specialty stores segment by sales channel is expected to expand at a higher growth rate as compared to other segments by sales channel during the forecast period 2017-2022. It also witnesses a good market share percentage and this is expected to grow in the coming years.
Modern Trade Segment to Show Dominance in the Global Market
By sales channel, the modern trade segment is anticipated to dominate the global baby shower and bath product market during the period of assessment. According to market observations, the modern trade segment dominated the global market during 2016, and this is expected to continue in 2017 and till 2022.
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Mass Baby Care Product Segment to Show Higher Market Share
Mass baby care product segment by price is expected to show high market share by forecast year end. This segment is expected to expand at a moderate growth rate during the forecast period 2017 -2022. Mass baby care product segment held a market share of 72.6% in 2017 and is poised to dominate the global baby shower and bath product market during the period of assessment.
The research study has profiled companies which are expected to remain active in the expansion of global baby shower and bath product market throughout 2022. Companies such as Kimberly Clark, Johnson & Johnson, Procter & Gamble, Unilever, Wipro, Burt's Bees, Avon Products, Inc., Beiersdorf AG, Loreal SA, Chicco, Babyganics, Himalaya, Sebapharma, Weleda and Mothercare.
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FMI’s research and consulting services help businesses around the globe navigate the challenges in a rapidly evolving marketplace with confidence and clarity. Our customised and syndicated market research reports deliver actionable insights that drive sustainable growth. We continuously track emerging trends and events in a broad range of end industries to ensure our clients prepare for the evolving needs of their consumers.
FMI’s team of over 200 research analysts provides market intelligence at global, regional, and country level. Our analysts are committed to provide independent insights, relying on our cognitive defusion training module, which conditions them to look at data objectively and unbiasedly.
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