Press release
Dried Fruit Market Analysis 2017-2023: Key Findings, Regional Analysis, Key Players Profiles and Future Prospects
Market OverviewDried fruit is a processed fruit in which most of the water is removed from fruit either through a natural procedure of sun drying or dehydrators. Both dried and fresh fruits are a rich source of antioxidants and fibers but in dried fruits, a small amount of vitamins is lost during the dehydration process. However, dried fruit market is gaining acceptance due to its easy snack to pack feature which avoids spoiling of fruits as quickly as fresh fruits. Furthermore, the market is witnessed to be propelling with its application in different product line.
Fruits are an important source of nutrition. Fresh fruits having short lifespan have added advantage to its substitute market of dried fruits. Additionally, increasing health awareness among consumers have a positive impact on the dried fruit market. Moreover, growing R&D to bring innovations regarding its applications in various product lines is adding fuel to market growth. They are highly used in the dairy as well as bakery industry owing to their flavor enhancing-ability. On the other hand, owing to their nutritional value, application of dried fruits in snacks and breakfast cereal is widely focused.
The inclination of consumers towards consumption of processed nutritional food products is adding fuel to the dried fruits market. It is gaining popularity in food processing industry towards application in various food line on account of increasing nutritional level of the product. However, hypersensitivity towards certain fruits followed by the loss of a certain percentage of vitamins during dehydration process may hamper the market of dried fruits over the forecast period.
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Competitive Analysis
The major key players in the Dried Fruit Market
• Ocean Spray Cranberries Inc (U.S.)
• Sunbeam foods Pty ltd (Australia)
• Olam International (Singapore)
• Arimex Ltd (Lithuania)
• National Raisin Company (U.S.)
• Sun-Maid (U.S.)
• Sunsweet (U.S.)
Innovation in product packaging and distinct health benefits through product awareness campaign initiated by the manufacturers and shift towards plant based eating pattern have boosted the market demand for dried fruits. This is backed up by the rising disposable income and shifting consumption pattern among the consumers.
Downstream Analysis
In the category of the type of dried fruit, dried grape is dominating the market having an advantage to cure rising health issues among the aging population. The dietary fiber in dried grapes affect the bio-chemistry of blood vessels and reduce their stiffness as well as it reduces the hypertension, which is a growing concern among rising population.
On the basis of application, the bakery products are dominating the market followed by confectionary products. However, increasing awareness about healthy diet among the consumers is likely to boost the applications of dried fruits in breakfast cereal rapidly.
Additionally, on the basis of distribution, the store based distribution channel is observing higher growth owing to convenience shopping experience.
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Regional Analysis
Global Dried Fruit Market is segmented into North America, Europe, Asia Pacific, and rest of the world (RoW). Asia Pacific holds the major share of the global market followed by North America and Europe. The growing disposable income, increasing health consciousness, and trending healthy snacking habits are driving the growth of these region. In Asia Pacific, India is dominating the market. Furthermore, the U.K. is estimated to be one of the largest importers of dried fruits in Europe, which makes it an opportunistic market.
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