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Deodorant Antiperspirant Ingredients Market to Surpass US$ 2,390 Mn by 2021
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On the basis of ingredients, the global deodorant and antiperspirant ingredients market is segmented into alcohol, aluminum, antimicrobials, base/ carrier substances, conditioner & moisturizer, fragrances, parabens & propellants, and others. Among the aforementioned segments, alcohol ingredient segment is expected to dominate the global market with over 35% market share in terms of volume throughout the forecast period. Increasing demand for deodorant and antiperspirant products with long-lasting fragrance and effective antibacterial properties is a factor expected to further propel demand for ingredients.
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On the basis of region, Europe dominated the global deodorant and antiperspirant market in 2014, followed by North America and Asia-Pacific. Europe is expected to remain the dominant market with over 30% market revenue share throughout the forecast period.
Key industrial participants considered in the global deodorant and antiperspirant ingredients market include Unilever Company, Procter & Gamble, L’Oreal Company, Avon Product Inc., Shiseido, CavinKare Pvt. Ltd., Henkel AG & Company KGaA, Beiersdorf AG, and Godrej Consumer Products Ltd.
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