Orthodontic Supplies Market
Orthodontic supplies market size should witness significant growth due to increased target population over the last few years. Prevalence of Malocclusions in children is high and incidences of jaw diseases are rising since last decade. Growing incidences of trauma, accidents and sports related injuries will further have significant impact on the business growth. For instance, around 5 million teeth are avulsed each year and many of them are avulsed during the sports activities.
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Growing disposable income in developing nation will serve to be a high impact rendering factor for the orthodontic supplies market. The baby boomers are aging and this portion of population is more aware and informed about the advancements in healthcare sectors. Moreover, they are concerned about the esthetics and shows positive attitude towards spending for the orthodontic procedures.
The orthodontic supplies market has witnessed considerable technological advancements over the last decade. The modern technologies reduce the length of treatment, minimize pain and enhance the efficiency. The latest technologies such as digital X-rays enabled dentists to make better decision. The technological advancements in the field will serve to be a significant positive impact rendering factor.
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Rising dental tourism in developing nations due to the low cost of procedure compared to the developed nation, increased awareness for orthodontic procedures and growing DMFT index will fuel the orthodontic supplies market business over the forecast period. The excessive cost of procedure in developed nation coupled with the complications associated with the treatment may hinder the growth. Scratches and bruises, toothache, occasional discomfort, gingivitis, tooth root resorption, white spots on the surface are some of the complications associated with the treatment.
Fixed product segment should witness a significant growth owing to the cost of the products compared to the removable products. For instance, the cost of braces falls in the range of USD 3,000 to 7,000 in U.S. The removable products such as Invisalign fall on the high end of the above-mentioned cost range. Other advantages of fixed products include reduced length of treatment and greater control of dentist on the entire treatment.
By type of patients, the market is segmented into children and teenagers, and adults. The orthodontic treatment in childhood is generally less invasive and less painful than other age group. As the complications pertaining to the treatment also increases with the increasing age group, the children and teenagers should dominate the orthodontic supplies market over the forecast period.
The demand in UK is growing due to increasing awareness among the population pertaining to the advanced treatment options. The reason for increasing awareness can be attributed to the growing specialist-to-population and dentist-to-population ratios in the region. The increasing demand for better and quality health treatments will further drive the orthodontic supplies market over the forecast timeframe.
Growing awareness and patient empowerment in India has fueled the demand for better healthcare facilities. Better economic growth, high dental tourism and investor friendly government policies will serve to be an impact rendering factor. Dental tourism forms around 10 percent of the total medical tourism industry. The developing oral healthcare infrastructure coupled with the robust growth of the private dental practices should propel the regional growth.
Some of the industry players are Danaher, Dentsply Sirona, 3M, Henry Schein, Rocky Mountain Orthodontics, Align Technology, American Orthodontics, Dentaurum, G&H Orthodontics and Great Lakes Orthodontics. Companies focus on innovative product launch and strategic alliances to expand their business portfolio. For example, in 2016 3M company launched ‘3M Mobile True Definition Scanner’, an innovative tablet based intraoral scanner.
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