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Web Content Management Market Projected to Garner Significant Revenues by 2022 -end

10-18-2017 09:22 AM CET | IT, New Media & Software

Press release from: Persistance Market Research

Web Content Management Market Projected to Garner Significant

Web content management systems enable the users to create, edit and publish digital content such as text, video and/or audio files that are embedded with the text and interactive graphics that make up the content of any presentable website. Such kinds of web content management systems allow the users to upload and write content who don’t possess any coding skills by offering theme-based templates that contains a unique design. The advantage of a web content management system is that multiple users can manage and monitor web content. Such kind of users may be from the digital marketing team or the creative team. Some web content management systems can integrate themselves with marketing software, third party tools or analytics programs. All such functionality is provided in a content management system in order to ensure that content presented in a website is interactive, simple and enhances the brand image of an organization.

The global web content management market is slated to touch a value of about US$ 8,500 Mn in the year 2022 and grow at a robust CAGR during the assessment period.

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Web content management is a kind of software system that comprises of a set of tools enabling organizations to manage digital information on a website. Web content management has become an integral part of the growth of an organization as content marketing has become the key to execute digital marketing campaigns. With the help of a web content management system, organizations can have a central interface that enables easy editing of the content and addition of different type of media before the content is published. Such a kind of software system gives flexibility and enables customization so that organization can shape the content as per their own distinct needs. A web content management system can be deployed on premise or on cloud. With the help of a web content management system, organizations can expand their business and enhance their brand image. Web content management system also helps the companies in customer engagement. Presently, customer engagement has become a real challenge for the businesses, since the advent of digital platforms that have enhanced the expectations of the customers and they want instant service. Keeping this scenario in mind, businesses need to make compelling content to keep their customers engaged and deliver personalized content, and this can be achieved by using a web content management system.

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North America Market Set to Dominate the Global Web Content Management Market in Terms of Revenue

The market in North America is set to dominate the global web content management market in terms of value and this trend is projected to sustain itself throughout the assessment period. North America web content management market is the most attractive market, growing at a robust CAGR over the forecast period.

Solution Component Type Segment Slated to Touch a Value of About US$ 6,000 Mn in 2022

According to the projections of Persistence Market Research, the solution component type segment is expected to reach a value of about US$ 6,000 Mn in the year 2022. This signifies a robust CAGR during the forecast period of 2017-2022. The solution component type segment is estimated to account for nearly three-fourths of the revenue share of the component type segment by the end of the year 2017 and is expected to lose in market share by 2022 over 2017.

Media and Entertainment Segment to Exhibit a CAGR of Nearly 7% During the Assessment Period

According to the assessment of Persistence Market Research, the media and entertainment segment is poised to touch a figure of about US$ 3,300 Mn in the year 2022. This signifies a CAGR of nearly 7% during the assessment period from 2017 till the year 2022. The media and entertainment segment is estimated to account for nearly half of the revenue share of the industry segment by the end of the year 2017 and is projected to lose market share by 2022 over 2017.

Persistence Market Research (PMR) is a third-platform research firm. Our research model is a unique collaboration of data analytics and market research methodology to help businesses achieve optimal performance.

To support companies in overcoming complex business challenges, we follow a multi-disciplinary approach. At PMR, we unite various data streams from multi-dimensional sources. By deploying real-time data collection, big data, and customer experience analytics, we deliver business intelligence for organizations of all sizes.

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