Mobile Phone Packaging Market, By Packaging Type, Material Type, and Application

Packaging of mobile phones is very important in order to protect them from external damage and harm. The high price of mobile phones makes secured packaging a priority for manufacturers. Packaging protects the mobile phones and their components while they are shipped or stored in distributor warehouses. Packaging plays an important role in the marketing and branding of phones resulting in the increasing demand for packaging by manufacturers. The increasing demand for mobile phones globally is a major driver for the growth of the global mobile phone packaging market. The International Telecommunication Union estimated that 4.30 billion people used mobile phones globally which represented 58.7% of the global population. The increasing demand for secured packaging of mobile phone accessories such as earphones, USB cables and others has led to an increasing demand for packaging.

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Mobile Phone Packaging Market Taxonomy

Based on the packaging type, mobile phone packaging can be segmented into:

Folding Cartons
Flexible Films
Rigid Boxes
Insert Trays
Thermoformed Blisters
Bubble Wraps
Others

Based on the material type, mobile phone packaging can be segmented into:

Plastic
Poly Vinyl Chloride (PVC)
Polyethylene terephthalate (PET)
Polyethylene (PE)
High Impact Polystyrene (HIPS)
Others
Paperboard
Molded Fibres
Others

Based on the application type, mobile phone packaging can be segmented into:

Smart Phones
Refurbished Phones
Feature Phones
Others

On the basis of the packaging type the folding cartons segment is expected to be the most dominant during the forecast period. This is due to the growing demand for mid-range mobile phones in the emerging economies. The paperboard segment is projected to be the most dominant material used in the manufacturing of mobile phone packaging. The recyclable nature of paperboards is a major driver that augments the demand for paperboards in the global mobile phone packaging market during the forecast period.

Mobile Phone Packaging Market Outlook

Asia Pacific is expected to be the dominant region in the global mobile phone packaging market. The increasing number of mobile phone users in India and China is expected to drive the demand for mobile phone packaging in the Asia Pacific region. The Department of Telecommunications India in 2017 around 92.03 of every 100 citizens use cellphones in India. The increasing population in India and China has seen an unprecedented demand for mobile phones in the Asia Pacific region. The emergence of local mobile phone manufacturers in India and China is expected to augment the growth of the market during the forecast period.

North America provides the mobile phone packaging market with ample growth opportunities. The presence of eminent mobile phone manufacturers such as Apple, Lenovo among others in the US is expected to drive the market growth in the North American region. The World Bank estimated that the number of mobile phone users in the US was around 266 million in 2016. The high number of mobile phone users in the US drives the demand for better and secured packaging in this region.

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Europe is home to a large number of mobile phone users. According to the EU 8 out of 10 internet users surfed via a mobile or smart phone. This has resulted in an increasing demand for smart phones in the developed countries of Europe. This in turn has augmented the growth of mobile phone packaging in the European region.

The Middle East mobile phone packaging market is expected to grow at a steady rate during the forecast period. The large number of mobile phone users in the GCC region is expected to drive the market growth in the Middle East. Africa is witnessed to have a steady growth in the mobile phone packaging market.

The major players in the global mobile phones packaging include Any Graphics Private Limited (AGPL), Pragati Pack (India) Pvt. Ltd, UFP Technologies, Plastic Ingenuity Inc., Cellpaks Solutions Ltd., Koohing International Development (HK) Limited, Guangxhou Junye Packaging Co. Ltd., Dongguan City Luheng Papers Company Ltd. and Hip Lik Packaging Products Fty. Ltd.

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