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Global Smartphone Market Size Forecast and Demand Analysis 2016-2024
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According to Goldstein Research, “Chinese manufacturers are expected to witness astounding growth for smartphone market due to the rising demand for affordable android based smartphones. Moreover, change in government policies is playing a vital role in smartphone market particularly in developing nations. For instance, Indian government has recently implemented GST which led to decline in the price of smartphones. Major players such as Apple and Samsung also decrease the prices of their products which has significantly impacted the market demand of smartphone in India. In 2016, approximately 62.5 million new mobiles subscription accounted globally out of which more than 20 million subscriptions were from India. ” Increasing penetration from developing countries will further boost the growth of global smartphone market. Augmented Reality (AR) is an upcoming technology which is expected to be featured in smartphones. Smartphone is a good platform to implement the AR technology as it can make availability of information more convenient. Various upcoming technologies are enhancing the consumer experience which will further uplift the growth of global smartphone market. Global smartphone market segmentation has been carried out on the basis of price, operating system and distribution channel. Based on operating system (OS), Android occupied the largest share of smartphone market followed by iOS in 2015 in terms of volume. In 2016, more than 75% of android based operating system smartphones were sold. In North America region, android based operating system smartphones were accounted for 48.0% share of total North America smartphone market. In 2016, there were over 90 million people who are using iPhone in the U.S. However, growing sales android based OS in developing countries is likely to propel android OS market during the forecast period
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Market Segmentation
Global Smartphone Market is categorized on the following basis:
• Based on Price
o High-Range
o Mid-Range
o Low-Range
• Based on Operating System
o Android
o iOS
o Windows
o Other Operating System (Blackberry OS, Tizen, Sailfish)
• Based on Distribution Channel
o Online Channel
o Offline Channel
• Based on Geography
o North America (U.S. & Canada)
o Latin America (Brazil, Mexico & Rest of Latin America)
o Europe (The U.K., Germany, France, Italy, Spain, Poland, Sweden & RoE)
o Asia-Pacific (China, India, Japan, Singapore, South Korea, Australia, New Zealand, Rest of Asia)
o Middle East & Africa (GCC, South Africa, North Africa, RoMEA)
o Rest of World
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“Global Smartphone Market Outlook 2024” contains detailed overview of the Global Smartphone Market in terms of market segmentation by components, by technology and by end-user.
Further, for the in-depth analysis, the smartphone market report encompasses the industry growth drivers, market challenges, risk analysis, market attractiveness, BPS (Base Point Sacle) analysis, Porter’s five force model and SWOT analysis.
Global smartphone market report also provides competitive outlook of some of the major players of Global Smartphone Market which includes profiling of companies such as Gentex Corporation, Magna International Inc., Samsung Electronics Co. Ltd., Toshiba Corporation, Panasonic Corporation, LG Electronics, Pro Display, PERSEUS MIRRORS, Keonn Technologies, actiMirror, ELECTRIC MIRROR, Ad notam AG, OAK LABS, MemoMi Labs, Alkè, Tech2o, Evervue Inc. and Séura. The company profiles include business strategy, geographical revenue distribution, major information of the companies which encompasses business outlook, products, services and industries catered, financial analysis of the company and recent developments.
Overall, the report represents comprehensive synopsis on the global smartphone market trends that will help industry consultants, equipment manufacturers, existing players searching for expansion opportunities, new players searching possibilities and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.
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About Goldstein Research
Based in the US, Goldstein Research currently has a strong presence in the American and Asian countries. In the next five years, we strive to expand our reach to 50+ nations spanning across Europe, Asia and parts of the Middle East and Africa. We strive to realize a strong brand presence globally through our quality research and forecasting solutions.
Our mission is simple: to develop insightful business solutions, help our clients make powerful future decisions to keep them well ahead of the game which is the market, and leave a mark across businesses and communities through our well-defined ideas and clear cut forecasts. Our analysts working on hardware and ICT industry market reports to help various tech-giants, tech start-ups and entry players to assess the current and upcoming business scenario. We believe in vigorous examination of the current market scenario and build around creative ideas and approaches that are most suitable to our clients’ needs and business agenda.
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