Smart Education Software Market Dynamics, Segments and Supply Demand 2017-2025

Education that entails the use of technology is regarded as smart education. Equipped with software and hardware facilities, smart education helps enhance the learning experience and helps in imparting knowledge to learners. Analytical adeptness facilitates effective problem management, and improves visualization abilities and logical thinking. These, in turn, help in the development of skills needed to thrive this competitive scenario. Growth in composite of e-learning technologies is one of the important factors likely to positively impact the smart education market. Hybrid learning integrates traditional face-to-face interaction with web-enabled learning. This is expected to boost the education sector. Hybrid learning accelerates the flow of resources and instructions online to access these resources as per the convenience of users. Smart education software delivers learning management solutions that helps to keep an account of the students and teachers with the support of an education application. Rise in the trend of virtual schools have enhanced the learning experience of various types such as audio, video and simulation.  Moreover, it has also helps to improve real time interactive session with associated trainers and learners from connected arenas. Digitalization of education is anticipated to drive the development of virtual schools. Increase in adoption of various kinds of virtual communication tools and innovation in e-learning tools are projected to propel the demand smart education software market during the forecast period.

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Based on product, the smart education software market can be segmented into content, learning, and assessment. The content segment held major share of the smart education software market in 2016. The segment is expected to maintain its dominance during the forecast period. Increase in accessibility of adjustable digital platforms and rise in the trend of usage of tablets and e-readers have been boosting the content segment. Digital content deals with the availability of modified content and also facilitates the robustness of the learning process. This is estimated to positively impact the growth of content in the smart education software market in the near future.

In terms of geography, the smart education software market can be segmented into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. North America accounted for significant share of the smart education software market in 2016. It is anticipated to maintain its dominance during the forecast period. Rise in adoption of virtualization technologies in education is estimated to propel the smart education software market in North America. High availability of adequate infrastructure coupled with the increase in adoption of gadgets such as tablets, laptops, and e-readers is projected to fuel the demand for smart education software in the region. Significant presence of global vendors is also driving the smart education software market in North America, The U.S. held key share of the market in the region in 2016. Asia Pacific is expected to be one of the highly attractive regions of the smart education software market owing to the expansion of digitalization in the region. Rapid development of IT infrastructure is likely to boost the smart education software market. Developing economies such as China and India have incorporated digitalization technologies along with the adoption of smart and innovative tools for its education sector that are likely to boost the growth of the smart education software market in Asia Pacific.

The smart education software market is fragmented with moderate presence of regional and international vendors. Technological innovation and product or service differentiations are expected to intensify the competition in the next few years. Major players operating in the smart education software market include Knewton, Instructure, Educomp Solutions, Blackboard, Cisco Systems, Inc., Cornerstone, Adobe Systems, NIIT Technologies, Scholastic, Oracle Corporation, Saba Software, Sap, and Ellucian, among others.  

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