Press release
Oplayo Announces partnership OMMS Launch in USA & 8 more countries in Latin America with Wap Oneline USA
Oplayo, the leading mobile video specialist, today announced the launch of its OMMS (Oplayo Managed Media Service) mobile video service via its new partner Wap Oneline USA. The service rollout starting in USA during CTIA spring 2006 inc¬ludes USA, Puerto Rico, Mexico, El Salvador, Guatemala, Honduras, Paraguay, Bolivia and Columbia.The new mobile video service will be available thru different Off-Portal websites and carriers in the region, e.g. via http://www.MyCoolMobile.com , http://MiCoolMovil.com and http://www.Movil.com.co .
Wap Oneline USA & Oplayo have built during the last months a connection between Oplayo’s video content hosting ASP solution and Wap Oneline’s Mobilenator content management, billing and storefront solution in order to serve end users via different Premium SMS tariffs.
Oplayo has currently over 3,000 video clips in its library and serves those in 21 so-called profiles. The profiles consist of short, medium and longer versions of 3GPP and various Java video formats (vidlets). Through this combination of industry standards and state of the art technologies service providers are able to reach over a billion handsets worldwide.
Tim Saarela (CEO of Wap Oneline USA) said: “Mobile video is a very attractive market. We have developed the mobile content market in many countries to the point that it is ready for mobile video. This segment needs special attention in terms of innovative solutions with easy handling for the end-consumer. Oplayo’s easy to use and cost efficient solution allows us to make the service attractive to all consumers. Because of that, and due to the rapidly growing numbers of mainstream multimedia JAVA and 3GPP codec equipped phones we are expecting a very high demand.”
Harald Mueller, Director Strategic Accounts, Oplayo said: “USA and Latin America has been a region where Oplayo was not present yet. Based on our very positive experiences all over Europe and especially Asia we assume a similar trend to happen in this area of the world”.
Mobile subscribers can easily receive a wide variety of video clips in categories such as Entertainment & News, Cartoons & Animations, Sports & Hobbies, Comedy & Fun, Greetings and Fashion & Health onto their phone on and they can choose a subscription model or pay as you go model.
-ends-
About Oplayo
Oplayo (www.oplayo.com) develops leading edge streaming video and rich media technology for mobile phones via its carrier grade OMMS delivery platform. Oplayo's technology gives end-users an easy-to-use, "instant play" rich-media experience. Founded in 1999, Oplayo's corporate headquarters are in Helsinki, Finland, with offices in Munich (Germany), Prague (CZ) and Manila (Philippines). Oplayo's investors include Blue Run Ventures, Zouk Ventures, Holtron and TEKES, the National Technology Agency of Finland.
www.oplayo.com
About Wap Oneline USA, LLC.
Wap Oneline is operating Mobile Content Services in USA, Puerto Rico, Mexico, Guatemala, El Salvador, Honduras, Colombia, Ecuador, Peru, Paraguay, Bolivia. 18 operators in the region use Wap Oneline and its Mobilenator platform for the delivery of millions of messages to millions of users
For further information please contact:
Oplayo Oy
Harald Mueller - harald@oplayo.com
Tammasaarenlaituri 3 / Tallberginkatu 2
00180 Helsinki, Finland
+49 172 8912310
http://www.oplayo.com/ http://www.oplayo.de/
Wap Online USA, LLC
Tim Saarela
550 11th Street Ste 112
Miami Beach, FL 33139
Tel. +1 305 777 2324
Fax: + 1 305 422 0462
Internet: http://waponeline.com
Email: tim.saarela@waponelineusa.com
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