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2D Bar Code Marketing Market Forecast and Segments 2016 - 2026

08-30-2017 10:53 AM CET | IT, New Media & Software

Press release from: Persistence Market Research

2D Bar Code Marketing Market Forecast and Segments 2016 - 2026

Global 2D Bar Code Generator Market: Drivers & Restraints

The increasing population of tech-savvy people primarily drives the global 2D bar code Generator market across the globe along with the compatibility of smartphones for scanning the 2D barcodes and the awareness among the people about the product legitimacy. Thus, the adoption of smartphones also attributes to the growth of 2D barcode Generator market. The data storage perquisites of 2D bar codes and the ability of scanning vertically and horizontally as compared to that of 1D barcodes can be considered as one of the factor driving the market for 2D bar code Generator. However, the investments associated with the 2D bar codes and the low awareness about the QR codes among certain age group might pose as a restrain to the 2D bar code Generator market. The integration of 2D bar code Generator in the digital marketing is the most recent trend in the global 2D bar code Generator market.

Global Marine Coatings Market: Region-wise Outlook

Based on the geographic regions, global 2D bar code Generator market is segmented into seven key market segments namely North America, Latin America, Western Europe, Eastern Europe, Asia Pacific, Japan, and Middle East & Africa. Among the aforementioned regions, Western Europe tops among the 2D bar code Generator market followed by North America. In the North American market, the advertisers and marketers are widely adopting the 2D bar code Generator in the region to enhance their traditional print media. Some of the well-known brands are adopting the 2D bar code Generator for promoting their business, Volkswagen, Morgan Hotel Group to name some. Latin America has a huge mobile penetration, which is comparatively more than the global average and with developments in the mobile market in the region to catch up with the recent trends can be attributed to the growth of 2D bar code Generator in the region. The Asia-Pacific market is expected to grow with a rapid pace among the other regions over the forecast period. India overtook the US to become the second largest user of smartphones in the recent past; this could have a positive effect on the 2D bar code Generator in this region. Overall, the market is expected to highlight a healthy growth over the period of forecast.

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Some of the major players identified in the global 2D bar code Generator market include Scanbuy Inc., NeoMedia Technologies Inc., Electronic Imaging Materials Inc., Wasp Barcode Technologies, ZIH Corp., Arandell Corporation among others.

The research report presents a comprehensive assessment of the market and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to categories such as market segments, geographies, types, technology and applications.

About Us

Persistence Market Research (PMR) is a U.S.-based full-service market intelligence firm specializing in syndicated research, custom research, and consulting services. PMR boasts market research expertise across the Healthcare, Chemicals and Materials, Technology and Media, Energy and Mining, Food and Beverages, Semiconductor and Electronics, Consumer Goods, and Shipping and Transportation industries. The company draws from its multi-disciplinary capabilities and high-pedigree team of analysts to share data that precisely corresponds to clients’ business needs.

PMR stands committed to bringing more accuracy and speed to clients’ business decisions. From ready-to-purchase market research reports to customized research solutions, PMR’s engagement models are highly flexible without compromising on its deep-seated research values.

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