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Mobile Analytics Business Trends That Will Drive Success In 2022

08-18-2017 05:13 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: WISE GUY RESEARCH CONSULTANTS PVT LTD

/ PR Agency: WISE GUY RESEARCH CONSULTANTS PVT LTD
Mobile Analytics

Mobile Analytics

The Global Mobile Analytics Market Research Report provides detailed analysis of the key regional market status of the Mobile Analytics Industry.
According to Stratistics MRC, the Global Mobile Analytics Market is accounted for $1.36 billion in 2015 and expected to grow at a CAGR of 25.3% to reach $6.61 billion by 2022. Market is primarily driven by smartphone penetration, big data, increasing use of mobile advertising, advancement in algorithm development, and surge for customer analytics. Further, demand for the cloud analytics tools will accelerate the growth of mobile analytics market. However, lack of awareness regarding mobile analytics together with data privacy & security concerns have restricted the market growth. Many enterprises are entering the market and providing advance solutions coupled with device management, ability to work in an offline mode and convergence with web analytics. All these factors would create huge opportunities in the coming years.
Mobile advertising segment is experiencing exponential growth. Technology is being widely adopted by retail and e-commerce sectors, additionally with transportation & government. North America is the leading market followed by Europe during the forecast period. Asia Pacific is expected to grow at a highest CAGR.
Some of the key players in global Mobile Analytics market are
Amazon Web Services, Inc, Adobe Systems Inc, comScore, Inc, IBM Corp, AdMob, AppSee, Flurry, Inc, Localytics, Google, Inc, Mixpanel Inc, AT Internet, Microsoft Corporation, CA Technologies, Oracle, SAP, SAS, Netbiscuits, Webtrends, Segment.io and Upsight.
Sample Copy @ https://www.wiseguyreports.com/sample-request/674255-mobile-analytics-global-market-outlook-2016-2022
Types Covered:
• Application performance analytics
o Mobile A/B Testing
o Cross Platform Analysis
• Mobile advertisement
o Ad Attribution Analysis
o Conversion Funnel Analysis
o Campaign Analytics
• In-App Behavioral Analytics
o Event Tracking
o Touch Heatmaps
o User Profiling and Demographics
Platforms Covered:
• Android
• Blackberry
• Java ME
• HTML5
• iOS
• Windows Phone
• Other platforms
Devices Covered:
• Mobile Phones
• Smartphones
• Tablets
Tools Covered:
• Google Analytics
• Localytics Mobile Apps Analytics
• Mixpanel
• Mobile App Tracking
• Ad4Perf
• TestFlight
End Users Covered:
• Education
• Banking and finance
• Hospitality
• Travel
• Manufacturing
• Retail and e-Commerce
• Information technology
• Government
• Gaming
• Other end users
Regions Covered:
• North America
o US
o Canada
o Mexico
• Europe
o Germany
o France
o Italy
o UK
o Spain
o Rest of Europe
• Asia Pacific
o Japan
o China
o India
o Australia
o New Zealand
o Rest of Asia Pacific
• Rest of the World
o Middle East
o Brazil
o Argentina
o South Africa
o Egypt
What our report offers:
- Market share assessments for the regional and country level segments
- Market share analysis of the top industry players
- Strategic recommendations for the new entrants
- Market forecasts for a minimum of 7 years of all the mentioned segments, sub segments and the regional markets
- Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
- Strategic recommendations in key business segments based on the market estimations
- Competitive landscaping mapping the key common trends
- Company profiling with detailed strategies, financials, and recent developments
- Supply chain trends mapping the latest technological advancements
Table Of Content
1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.4 Threats
3.4 Emerging markets
3.4 End User Analysis

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Mobile Analytics Market, By Type
5.1 Introduction
5.2 Application performance analytics
5.2.1 Mobile A/B Testing
5.2.2 Cross Platform Analysis
5.3 Mobile advertisement
5.3.1 Ad Attribution Analysis
5.3.2 Conversion Funnel Analysis
5.3.3 Campaign Analytics
5.4 In-App Behavioral Analytics
5.4.1 Event Tracking
5.4.2 Touch Heatmaps
5.4.3 User Profiling and Demographics
13 Company Profiling
13.1 Amazon Web Services, Inc.
13.2 Adobe Systems Inc.
13.3 comScore, Inc.
13.4 IBM Corp
13.5 AdMob
13.6 AppSee
13.7 Flurry, Inc.
13.8 Localytics
13.9 Google, Inc.
13.10 Mixpanel, Inc
13.11 AT Internet
13.12 Microsoft Corporation
13.13 CA Technologies
13.14 Oracle
13.15 SAP
13.16 SAS
13.17 Netbiscuits
13.18 Webtrends
13.11 Segment.io
13.20 Upsight

CONTACT US:
NORAH TRENT
Partner Relations & Marketing Manager
sales@wiseguyreports.com
www.wiseguyreports.com
Ph: +1-646-845-9349 (US)
Ph: +44 208 133 9349 (UK)
For accessing accurate and deep understanding and to gain latest insights and key developments in the area of your interest, we also have a list of conferences in which you will be interested in, for more information, cordially check :
https://www.wiseguyreports.com/conferences

For updating knowledge or for thoroughly understanding various terminologies, we also have vast list of seminars for your reference, for more information cordially check :

https://www.wiseguyreports.com/seminars

Wise Guy Reports is part of the Wise Guy Consultants Pvt. Ltd. and offers premium progressive statistical surveying, market research reports, analysis & forecast data for industries and governments around the globe. Wise Guy Reports features an exhaustive list of market research reports from hundreds of publishers worldwide. We boast a database spanning virtually every market category and an even more comprehensive collection of market research reports under these categories and sub-categories.

Pune, India

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