Value of Video Contests Grows 144% to $2.7 million in 2008

Video contests are growing in popularity as a method engaging consumers, crowdsourcing creative marketing material, and building communities of interest on the internet. The authority on internet video contests, VidOpp video contest clearinghouse (http://www.VidOpp.com), has released data on the incredible growth in video contests spanning 2007 and 2008. The graph below shows the number of video contests growing consistently. Not only has the number increased, but the value has as well.

In 2007 VidOpp.com reported on 192 video contests worth over $1 million. The value in 2008 was up 144%, with 471 video contests reported with cash prizes of over $2.6 million. In addition, VidOpp.com reported on 334 video contests with non-cash prizes, including trips, computers, and camera equipment.

The 10 richest contests of the year were worth over $600,000. Major brands dominated the highest prize category. It is clear from these figures that large consumer oriented marketers have embraced video contests as a campaign strategy for engagement and community-building.

For all the latest video contests, there is no place like www.VidOpp.com – the video contest clearinghouse. With a large and loyal audience of video contest enthusiasts, VidOpp is an essential resource for ensuring maximum participation in video contests.

Graphs
Video Contest Growth Quarterly 2007-2008
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Prize Value of Video Contests in 2008
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Top 10 Video Contest Prizes in 2008
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Growth in Traffic on VidOpp.com
http://www.vidopp.com/wp-content/uploads/2009/01/vidopp-stats.JPG

VidOpp is a collection of all the video competitions on the web in one place for video talent to find quickly and easily. We update the list every day with fresh contests.

You can count on VidOpp to bring you every opportunity, and we really read the rules to make sure our community is aware of the contest judging criteria, any costs involved, and any exploitation or scam risks.

Contests are divided into Cash Prize contests and Non-Cash Prize contests. We also bring you news relevant to the world of online video advertising, because that is our passion.

Video Opportunities Incorporated
2936 Morcom Ave
Oakland, CA 94619

Douglas Ireland
415-244-4256
douglas@vidopp.com

This release was published on openPR.