Fortified Food Market: Analysis and Forecast by Future Market Insights
Fortified food market segmentation:
On the basis of food types fortified food market is segmented into cereals and cereal based products, milk products, fats and oils, confectionaries, infant formulas and others includes tea. On the basis of basic nutrients the fortified food market is segmented into vitamin and minerals. Further vitamin and mineral segment is categorized by the ingredient of nutrition, for instance vitamin segment is sub segmented with vitamin A, vitamin D, Vitamin C and others, and minerals segment is sub segmented with iron, zinc, copper, iodine, Docosahexaenoic acid (DHA), selenium, folic acid and others.
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Geographically fortified milk and milk market is segmented into North America, Latin America, Eastern Europe, Western Europe, Asia Pacific excluding Japan, Japan and Middle East & Africa.
Fortified Food Market Dynamics:
Health consciousness in developed countries is driving the market, moreover, enhancement of livelihood among the consumers of emerging economies set a new benchmark for fortified food market. Awareness is another driving factor that has high impact on Asia pacific and Middle East. The cost of fortified food is making the market restraint since the production of fortified food requires high expenditure. However, intensifying the economic stability among Asian countries builds huge opportunities for fortified food, also there is an opportunities over developed regions for instance North America and Japan that can be more penetrated in order to increase more market share.
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Fortified Food Market Key Players:
Some the key players operating in fortified food market are Nestle SA, Kellogg Co., Dean Foods, Unilever, RFM CORPORATION and others.
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