Press release
Fertility Testing Devices Market: Declining Fertility Rates Creates an Upswing in Uptake
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The rising awareness regarding fertility testing devices is augmenting the market. Tests through these devices can be performed at home and save patients from opting for laboratory-based tests. Moreover, the growing occurrence of polycystic ovarian syndrome (PCOS) is stoking the growth of the market. On the flip side, the growth of the market is adversely affected by the high cost of these devices. This is further compounded by the easy availability of generic diagnostic tools such as blood and saliva testing, which are cheaper than standard fertility and ovulating monitors.
Furthermore, the increasing reliance on mobile applications and websites for ovulation tracking is limiting the widespread adoption of fertility testing devices. However, the advent of advanced techniques, including sonohysterogram (ultrasound scan), hysterosalpingogram, hysteroscopy, and laparoscopy is shaping the future of the market.
On the basis of product, the global market for fertility testing devices can be segmented into ovulation predictor kits and fertility monitoring devices. Ovulation predictor kits will represent a large share in the market, due to their low cost and user-friendly techniques. The demand for fertility monitoring devices is likely to follow a notable growth track in the coming years, owing to continuous technological advancements. Based on end user, the market can be divided into homecare settings, hospitals, and specialty clinics.
Geographically, North America will be a prominent destination for market players throughout the forecast period. The growth of the segment can be attributed to the rising awareness regarding the merits of fertility testing devices and increasing prevalence of PCOS. Asia pacific will be an emerging market for fertility testing devices. The changing lifestyles and a subsequently declining fertility rate are providing a significant boost to the growth of the region.
Some of the key players operating in the global market for fertility testing devices are Church & Dwight Co. Inc., Hilin Life Products, SPD Swiss Precision Diagnostics GmbH, Fairhaven Health LLC, AccuQuik, Geratherm Medical AG, Quidel Corporation, Prestige Brands Holdings Inc., and Alere Inc.
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