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Pinpoint Associates announces strategic partnership with Business Zone

11-07-2008 12:55 PM CET | IT, New Media & Software

Press release from: Pinpoint Associates

Pinpoint Associates announces strategic partnership with

Pinpoint Associates, the leader in global senior alignment services today announced a strategic partnership with UK based management consultancy company, Business Zone. The relationship will complete Pinpoints portfolio of professional service offerings – to better serve the high tech industry and differentiate them from competitors.

“It makes absolute sense that Pinpoint and BusinessZone should join forces. Said Paul Fennemore, Managing Partner for Business Zone.

When BusinessZone delivers, for example, sales productivity, channels or marketing programs for its clients, nine times out of ten the client requires practical help in executing the plans. More often than not, the help they need is with growing their account base and they all struggle with the first hurdle of getting that all important meeting with executive level decision makers. This is where Pinpoint comes in.

Pinpoint’s Global Senior Alignment’ service is exactly what BusinessZone’s clients are calling out for. Pinpoint has proven time and time again to be able to search out, get to speak to and set up meetings with high level executives. A task that most sales organisations are weak at for a host of reasons.

Outsourcing this process to Pinpoint is not only more productive but more cost effective than employing full time staff that invariably will not have the ‘C ‘ level sales expertise and multilingual skills of the Pinpoint team.

Equally, it also makes sense for Pinpoint to team up with BusinessZone. Pinpoint finds that having set up meetings with board room managers their clients sales teams ‘C’ level sales skills need polishing up. This is this when sales people lose the high-ground so this is when Pinpoint brings in BusinessZone.

Using a very effective needs analysis process, BusinessZone identifies the areas of sales skills and knowledge that need to be honed and then implements a sales coaching program that measurably raises the game of sales organisations. Sales teams then are equipped with the skills, business acumen and gravitas to establish credibility and confidence with high flying, cut to the chase and very intelligent business leaders. This means that the sales opportunities that Pinpoint creates are fully exploited and everyone is happy” added Paul Fennemore, Managing Partner at Business Zone UK

“The Pinpoint Business relationship makes sense, completes our portfolio and enables Pinpoint to differentiate from competition in the market place” said Graham Fell, Pinpoint’s EMEA Managing Director. “Pinpoint and Business Zone will work strategically together to better equip sales teams with the skills they need after Pinpoint has placed them in front of executives” concluded Graham

Pinpoint Associates provides services to the hi-tech community across EMEA and North America in the areas of demand and lead generation services. Pinpoint assists and introduces senior sales professionals to senior members of IT/Business across all major verticals. Pinpoint Associates, with Business Zone, offer a full range of training and coaching services to internal and field resource .

Pinpoint Associates operates in the UK with operations in Spain, the Middle East, France and North America

For more information www.pinpoint-consult.com

Pinpoint Associates
Richmond Bridge House
419 Richmond Road
TW1 2EX

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