Demand from Emerging Economies Likely to Remain Important for Global Specialty Pulp Market

Latest Research Report titled " Global Specialty Pulp Sales Market Report 2017 " features Key Market Players, Survey, Growth, Challenges and Forecast.

The report examines the global specialty pulp market and presents a detailed review of the sales figures posted by the market in recent years. The geographical breakdown of the global specialty pulp market is assessed in the report, which helps provide readers with a clear picture of which regional markets for specialty pulp stand to gain and lose most prominently in the coming years. The 112-page report, titled ‘Global Specialty Pulp Sales Market Report 2017,’ also presents a clear overview of the competitive workings of the market, providing a comprehensive view of the global market for interested parties.

Specialty pulp and paper chemicals comprise a rising market due to the growing demand for specialty paper in a variety of end use sectors. Specialty papers are not used in publishing, instead they find application in packaging, coating, or filtration applications due to their favorable physical properties. The global specialty pulp market comprises a key part in this, as the quality of the pulp is the core factor responsible for the quality of the paper.

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The report segments the global specialty pulp market by application into release paper, electrotechnical paper, moulding compounds, and others. The demand for release paper is driven by the rising demand for adhesive tapes, particularly high-strength and double-sided tapes. These type of specialty tapes require specific paper films to avoid self-adhesion, leading to steady demand from the specialty paper and consequently the specialty pulp market. The use of specialty paper in moulding compounds is also set to rise in the coming years thanks to the growing utilization of 3D printing and smart manufacturing technology, enabling steady growth of the global specialty pulp market.

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The consumption of energy and sports drinks remains largely biased towards the age group between 15 and 25. In order to enhance the size of the market and the consumer base, manufacturers are focusing on shifting their focus from youngsters to adults. Functionality is yet to remain the core point for the product development line as manufacturers will be focusing on expanding the current consumer base to adults from the young ones for ensuring future growth. Another key area of development is likely to be the focus is the replacement of the high amount of caffeine content with herbal products. This trend is expected to help the market in further future expansion. Recently, innovation in packaging has further resulted in the launch of re-sealable cans and energy shots.

On the basis of end users, the market has been segmented into ordinary and specialty. Based on product, it has been bifurcated into energy drinks and sports drinks. The regions covered in the report are India, Southeast Asia, Japan, China, Europe, and North America. The key companies mentioned are Abbott Nutrition Inc., Red Bull GmbH, Ajegroup, Cloud 9 Energy Drink, Cheetah Power Surge, Extreme Drinks Co, Monster Corporation, The Coca-Cola Co., Pepsico Inc, Nestle S.A., and Starbucks Coffee Co., among many others. The report looks into the performance of the specialty pulp market in the U.S., Europe, China, Japan, India, and the rest of Southeast Asia. The rapid growth of the industrial sector in emerging economies such as India and China is likely to be a key driver for the global specialty pulp market in the coming years. The urbanization in Southeast Asia has also driven the demand for specialty pulp.

The report presents 2012-2017 reviews of the specialty pulp market in each regional market, shedding light on the key events that have shaped the market’s trajectory in each region. Forecasts till 2022 are also provided for each regional market for specialty pulp.

The competitive landscape of the global specialty pulp market is assessed in granular detail in the report. Key specialty pulp producers such as Munksjo, Kemira Oyj, SPMI, Ashland Inc., Shell Chemicals, Buckman Laboratories International Inc., AkzoNobel NV, BASF SE, Dow, and Evonik Industries AG are profiled in the report.

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