Clickstream Analytics Market Size – Industry Share Report 2022

Clickstream Analytics Market Size, Capacity, Trends, Outlook, Research, Analysis, Growth | Industry Report 2022 Market Research Report to It’s a Database.

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The global clickstream analytics market to grow from USD 750.3 million in 2017 to USD 1,560.6 million by 2022, at a Compound Annual Growth Rate (CAGR) of 15.8%. The clickstream analytics market is growing rapidly because of the transition from traditional techniques to advanced eCommerce and analytics techniques, and the massive adoption of eCommerce across verticals. Factors such as data privacy laws and regulations, and presence of several open source clickstream analytics solutions are expected to limit the market growth.

The clickstream analytics market is segmented by application into click path optimization, website/application optimization, customer analysis, basket analysis and personalization, traffic analysis, and others (competition benchmarking and next best product analysis).Clickstream provides all the activity data which has taken place on the website; it tracks each and every individual click and stores data in the weblogs. The pages analyzed during a visit is known as click path analysis. Click path optimization allows businesses to follow the customers through their navigation path to understand their interests, and provide them useful information; and enables marketers to bring out the conclusion for click path optimization in order to optimize path as per users’ convenience. It will make the marketers understand the potential customers, or the visitors.

Key Points From Table Of Content :

Company Profiles :

13.1 Google, Inc.
13.1.1 Business Overview
13.1.2 Company Scorecard
13.1.3 Product Offerings
13.1.4 Business Strategy
13.1.5 Recent Developments
13.1.6 MnM View
13.1.7 Key Relationships

13.2 Adobe Systems Incorporated
13.2.1 Overview
13.2.2 Company Scorecard
13.2.3 Product Offerings
13.2.4 Business Strategy
13.2.5 Recent Developments
13.2.6 MnM View
13.2.7 Key Relationships

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13.3 International Business Machines Corporation
13.3.1 Business Overview
13.3.2 Company Scorecard
13.3.3 Product Offerings
13.3.4 Business Strategy
13.3.5 Recent Developments
13.3.6 MnM View
13.3.7 Key Relationships

13.4 Microsoft Corporation
13.4.1 Overview
13.4.2 Company Scorecard
13.4.3 Product Offerings
13.4.4 Business Strategy
13.4.5 Recent Developments
13.4.6 MnM View
13.4.7 Key Relationships

13.5 SAP SE
13.6 Oracle Corporation
13.7 At Internet
13.8 Connexity, Inc.
13.9 Splunk, Inc.
13.10 Webtrends Corporation
13.11 Jumpshot, Inc.
13.12 Talend S.A.
13.13 HPE Inc.
13.14 Vlocity, Inc.
13.15 Verto Analytics

Scope of the Report :

The clickstream analytics market revenue is primarily classified into revenues from software and services. The software revenue is associated with pre-built standalone clickstream analytics application offerings, and the services revenue is associated with managed services and professional services. The professional services comprise system deployment and integration, support and maintenance, and consulting services. The market is also segmented on the basis of applications, deployment models, organization size, verticals, and regions.

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