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Leading Nightlife Website tilllate.com Re-Launches

10-02-2008 05:16 PM CET | IT, New Media & Software

Press release from: tilllate.com

As of the 1st of October Europe’s leading nightlife website tilllate.com welcomes its 2.5 million monthly users with a classier look, setting itself apart from other clubbing-related web portals. Along with the re-design come new user features and simplified navigation. The re-launch takes into account higher demands from members as well as online advertising clients.

The new design doesn’t just offer improved looks but also simplified site navigation, larger images, and allows for better targeted advertising campaigns. Says Markus Popp, co-founder of tilllate.com: “We wanted to move away from the previous news portal-like layout and give the site more of a lifestyle magazine feel. The unobtrusive design will make our nightlife pictures as well as our clients’ advertising stand out more.”

Not only has the design and functions been overhauled, the whole website has been re-programmed: „With our new framework we’ll be able to implement additional features a lot faster in the future,” says tilllate.com’s CTO Silvan Muehlemann. A new ad-server allows for more creative online campaigns and increases reliability.

In the course of the re-design the range of advertising forms offered has been updated and the pricing adjusted. The new site features more spots for MPU placements taking into account the popularity of this ad form. At the same time the total number of ad formats per page has been reduced to ensure maximum impact of clients’ artwork.

tilllate.com Quick Facts

tilllate.com reaches more than 2.5 million clubbers and nightlife enthusiasts in the 18 to 35+ age bracket

700’000 registered members participate in the tilllate.com community

More than 19 million party pictures are currently online

Worldwide more than 1'800 active tilllate.com photographers

Founded in 2000 in Zurich, Switzerland

tilllate.com runs its operations in Switzerland, Germany, Austria, Italy, Spain, Ibiza, United Kingdom, France, The Netherlands, Belgium, Turkey, Bulgaria, and Romania

tilllate UK Ltd
14 Laburnum Street
London
E2 8AY

0207 739 9240

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