Press release
Availability of High-speed Data Networks to Continue Boosting Subscriptions for Video on Demand
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Video on demand services enable users for streaming and downloading of a wide range of digital contents. The rising demand for customized viewing of digital content has led to the significant growth of video on demand market around the globe. In addition, the consumption of on demand services through mobile platforms is increasing due to rising penetration of internet, and smartphones. The growing improvements in high-speed network for streaming of videos is increasing the adoption of on demand services. Video on demand service providers are offering unique features such as unlimited access to content, and high quality videos to increase the subscriber base. Furthermore, content producers such as studios, and record labels are partnering with video on demand services providers to release their contents through on demand services supplementing the overall growth of video on demand market. The adoption of regional content is growing due to a wide range of digital content offered by video on demand service providers in regional languages across the world. Moreover, changing consumer preferences from traditional television viewing to on demand services is contributing to the growth of global video on demand market. This is primarily due to proliferation of smart TV adoption, and rising demand for premium contents.
On the basis of business model, video on demand market is segmented into transactional video on demand (TVoD), subscription video on demand (SVoD), advertisement video on demand (AVoD), and hybrid (SVoD+ AVoD). Based on the content, video on demand market is segmented into the sports, entertainment, education & information, and TV commerce segments. The report also includes competitive profiling of the major players associated with the video on demand market. The important business strategies adopted by them, their market positioning, and recent developments have also been identified in the research report. The growing adoption of video on demand services has led to the increasing presence of video on demand service providers. The major players in video on demand market include Amazon.com, Inc., Home Box Office, Inc., Hulu LLC, iTunes (Apple, Inc.), Netflix, Inc., Telefonaktiebolaget LM Ericsson (Ericsson Television), Verizon Communication, LLC, YouTube, LLC, maxdome GmbH, and Canalplay.
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Market Segmentation
Video on Demand Market, By Business Model
TVoD
SVoD
AVoD
Hybrid (SVoD + AVoD)
Video on Demand Market, By Content
Sports
Entertainment
Education and Information
TV Commerce
In addition, the report provides market analysis of the video on demand market with respect to the following geographical segments:
North America
The U.S.
Canada
Europe
The U.K.
Germany
France
Spain
Italy
Rest of Europe
Asia Pacific (APAC)
China
Japan
India
Indonesia
Rest of APAC
Middle East and Africa (MEA)
The UAE
Saudi Arabia
South Africa
Rest of MEA
South America
Brazil
Argentina
Rest of South America
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TMR’s data repository is continuously updated and revised by a team of research experts so that it always reflects the latest trends and information. With extensive research and analysis capabilities, Transparency Market Research employs rigorous primary and secondary research techniques to develop distinctive data sets and research material for business Contact.
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