Press release
NComputing, AMD and BRAC Join Forces to Expand Computing in Bangladesh
Alliance Fosters Education and Helps Bridge the Digital Divide Through Low-Cost Computing Technology and Internet ConnectivityNew Delhi, June 9, 2008 – NComputing, AMD (NYSE: AMD) and BRAC announced today the completion of a collaborative project to deploy innovative technology solutions in 10 new school-based 50x15 Initiative Learning Labs throughout Bangladesh. BRAC, one of the world’s largest non-governmental organizations, deployed NComputing virtual desktops and AMD Athlon™ 64 X2 Dual-Core processor-based desktop computers in 10 schools around the country as part of the 50x15 Initiative, a global initiative founded by AMD with the goal of providing computing capabilities and Internet connectivity to 50 percent of the world’s population by 2015.
NComputing, a leading provider of desktop virtualization software and hardware, and AMD, a leading global provider of innovative processing solutions in computing, graphics and consumer electronics, are collaborating to empower people in emerging countries with tools and skills to help them succeed in today’s modern world. Similar to previous 50x15 deployments, BRAC followed AMD’s proven learning lab methodology, which includes providing tools, techniques and training to maximize educational impact. BRAC, NComputing, and AMD plan to apply the successes and lessons learned in these labs to future deployments.
The AMD/NComputing solution makes sense for budget-constrained areas. AMD is known for its work in energy efficiency throughout the world, and NComputing virtual desktop software and hardware allow the power—and cost—to be shared by multiple users.
BRAC organized the deployment of the Learning Labs, which now provide computing access to thousands of children in 10 cities. BRAC’s Internet Service Provider arm, BRACNet, provided connectivity solutions to provide the locations with wireless Internet service.
“The deployment of 50x15 Learning Labs throughout Bangladesh will help this country to become a bigger part of the information society,” said Abdul-Muyeed Chowdhury, chairman of BRAC BDMail Network Ltd (BBN). “Our goal is to provide PCs to 1,000 libraries and 15,000 non-formal primary schools all over the country. With NComputing’s virtual desktop technology and the 50x15 Learning Lab model, we will be one step closer to bridging the digital divide that exists between developed countries and emerging nations, such as Bangladesh.”
With the NComputing X300, seven users can simultaneously share a single computer, while the company’s L-series supports up to 10 users on a basic computer, 30 on a mid-range system, and hundreds on enterprise-class servers. A breakthrough in green computing, NComputing access devices consume as little as 1.16 watts per user at idle, versus as much as 115 watts for some PCs. Support costs can be expected to plummet because fewer PCs are used (compared to one PC per user) and the solid-state NComputing access devices require little or no maintenance.
BRAC selected the AMD/NComputing solution because of the low costs of deployment, maintenance, support and upgrade along with the energy efficiency of the solution.
“NComputing believes that providing PC access to the next billion users is the single biggest challenge facing our industry today,” said Stephen Dukker, chairman and CEO of NComputing. “Emerging countries make up the majority of this under-served mass market and we are gratified that NComputing’s technology can be an important part of the solution in Bangladesh and around the world.”
NComputing solutions have already been deployed by 15,000 organizations in over 70 countries, helping to slash their computing and electric consumption costs. Calculators for budget, total costs of ownership, and environmental impact are available on NComputing’s website at www.ncomputing.com. One scenario is as follows: based on the one-PC-per-user model, seven computers that cost $700 each would cost a total of $4,900 for seven users. But a single $700 computer can support 7 users with 2 NComputing X300 kits. At a price of about $210 per X300 kit, that means a total cost for the hardware and NComputing virtualization software of $1,120 for 7 users ($700 for the computer plus $210 each for the X300 kits, for a total of $1,120). This calculation does not include keyboards, mice, monitors and software licenses, but it shows the potential for enormous savings.
“Learning Labs are deliberate, measured, strategic deployments of technology solutions used to gain insight and knowledge on how best to foster digital inclusion worldwide,” said Dan Shine, vice president, 50x15 Initiative AMD and president, 50x15 Foundation. “This expansive project to create 10 new learning labs truly captures the spirit and vision of the 50x15 Initiative by bringing together global collaborators and developing an innovative solution based on leading-edge technology to provide Internet connectivity and computing capability to a new generation.”
About NComputing
Winner of The Wall Street Journal's Technology Innovation Award, NComputing, Inc. was founded with the goal of making desktop computing affordable for everyone. Headquartered in Redwood City, CA, NComputing is a privately held virtualization software and hardware company. The company's patented technology can help lower desktop computing costs, improves manageability, and reduces both energy consumption and e-waste.
About BRAC
Established in 1972 as a small-scale relief and rehabilitation organization, BRAC today is one of the largest NGOs in the world, pioneering a multi-faceted approach to development with programs in health, education and social development along with its economic development initiatives, which include microfinance. BRAC reaches an estimated 110 million people in all 64 districts of Bangladesh and in recent years has stepped beyond the borders to countries in distress like Afghanistan, Sri Lanka, Uganda and Tanzania.
About 50x15
The 50x15 Initiative, launched by AMD at 2004 at the World Economic Forum, is a bold and far-reaching effort to develop new technology and solutions to help enable affordable, accessible Internet connectivity and computing capabilities for 50 percent of the world's population by the year 2015. More than just goodwill, 50x15 is about fostering long-term economic progress and investment within high-growth markets in ways that benefit a wide range of people and businesses. For more information, visit www.50x15.com.
About AMD
Advanced Micro Devices (NYSE: AMD) is a leading global provider of innovative processing solutions in the computing, graphics and consumer electronics markets. AMD is dedicated to driving open innovation, choice and industry growth by delivering superior customer-centric solutions that empower consumers and businesses worldwide. For more information, visit http://www.amd.com.
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Mr. Swetank Kumar / Mr. Sunit Ra
skumar@mutualpr.com / sunit@mutualpr.com
Swetank Kumar
Mutual PR
18, JJJK Trust Bhawan, Rouse Avenue
New Delhi-110 002, INDIA
Winner of The Wall Street Journal's Technology Innovation Award, NComputing, Inc. was founded with the goal of making desktop computing affordable for everyone. Headquartered in Redwood City, CA,
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