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Fund Raising

02-10-2006 09:24 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: NetTrackers

Fund raising is the effort to raise money for a cause or project. No matter how worthy a cause might be, the least appealing part of volunteering or supporting any type of charity or organization is fund raising. It isn’t the selling of a product or the spending personal time raising money, it is the simple task of asking people for their hard earned money in order to support something that may not be as important to them as it is to you. Fund raising doesn’t have to be that way, and it is very possible to have a successful fund raising experience with few unpleasant incidents, while raising a good deal of money for a worthy cause at the same time.

While selling items or trinkets provides people with an incentive to give money to a certain organization, there is nothing wrong with simply asking for a gift. Asking for money is a difficult thing no matter what the motivation might be, so it is always a good idea to look professional and act professional. Always remain polite, even if an individual refuses to give a gift or is simply rude. It is always best to leave a good impression behind, because people may just be having a difficult day or don’t have the money to give at that point. A positive memory of a particular organization may result in a gift during future fund raising efforts.

Never sugar coat what a particular organization is fund raising for, and let the passion for a particular cause shine through actions and words. Honesty is always appreciated when fund raising, as well as passion. Sometimes the feeling behind a person’s words is transferred to another person, and provides the motivation that he or she needs to become a donor. Remember that there is nothing wrong with asking friends and family for a gift when fund raising, because it is not a personal gift, it is a contribution to a worthwhile cause.

A person involved in fund raising may believe in the idea behind their cause, but may not be as educated as they should be on what they are asking people for money to support. Nothing puts off a potential donor more than when they ask a fund raising volunteer a question about their organization or charity, and find that the person asking for money really isn’t aware of the issues considered important to a potential donor. Some fund raising programs provide volunteers and fundraisers with literature about their cause, or even schedule educational seminars or meetings, in order to prepare the fundraisers for any questions that might arise. deals with the fund raising details.

Contact Syman for more insights into this topic. Direct line: +91-33-22865646 Email: Other helpful information regarding that can be found at:

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