Press release
Midea Builds Momentum for European Built-In Cooking Strategy Following SpaceMaster's IFA 2026 Debut
At IFA, the SpaceMaster Series put two technologies at the center of Midea's cooking showcase: temperatures of up to 350 degrees C and Graphene Turbo Hot Air technology. On Midea's Culinary Stage in Hall 5.1, Michelin-starred chefs used the built-in ovens to prepare dishes live, demonstrating how high-temperature cooking and fast thermal response could translate from technical specifications into real culinary applications.
Image: https://www.globalnewslines.com/uploads/2026/09/f14086aeb58e4f7e7a91e70907655324.jpg
During an onsite Q&A at Messe Berlin, Midea executives also explained why pizza was selected as a key proof point for the SpaceMaster Series. Pizza places several demands on an oven at once, requiring intense heat, fast thermal response and precise temperature control to achieve a crisp exterior without burning. Midea positioned the 350 degrees C pizza application as a way to address consumer expectations for shorter preheating times and restaurant-quality results at home.
At the core of the SpaceMaster Series is Midea's Graphene Turbo Hot Air technology. The graphene heating element has a thermal response time of as little as 0.2 seconds, while the oven supports cooking temperatures of up to 350 degrees C. Midea also re-engineered the thermal system, airflow and control algorithms as part of its broader approach to high-performance built-in cooking.
Beyond the technologies demonstrated at IFA, Midea outlined how SpaceMaster fits into its longer-term European product roadmap. Graphene is expected to serve as a common technology thread across its future premium built-in cooking portfolio. Plans include extending the technology to steam-combi models tailored for European artisanal bread baking, followed by space-saving compact formats for urban apartments.
This roadmap reflects Midea's "design for Europe from Europe" approach. Its European R&D team leads local user research, engineering and compliance while collaborating with global R&D teams to translate regional cooking habits and kitchen requirements into product development.
Midea has set an ambition to become one of Europe's top-three cooking brands within five years, spanning built-in ovens and freestanding cookers. Following its IFA 2026 showcase, the SpaceMaster Series is planned for market launch in 2027.
About Midea & Midea MOA
Midea is a global technology group ranked No. 246 on the 2025 Fortune Global 500 and No. 39 among the world's most valuable technology brands in the Brand Finance Top 100 2026. Midea has ranked No. 1 globally in microwave appliances for 10 consecutive years (Euromonitor, 2016-2025). Its Microwave & Oven Appliance (MOA) division generated USD 3.05 billion in revenue in 2025.
Midea operates seven global R&D centers, holds more than 5,500 granted patents and serves markets in more than 160 countries and regions.
Media Contact
Company Name: Midea
Contact Person: Chris Lau
Email: Send Email [http://www.universalpressrelease.com/?pr=midea-builds-momentum-for-european-builtin-cooking-strategy-following-spacemasters-ifa-2026-debut]
State: BERLIN
Country: Germany
Website: http://www.midea.com
Legal Disclaimer: Information contained on this page is provided by an independent third-party content provider. GetNews makes no warranties or responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you are affiliated with this article or have any complaints or copyright issues related to this article and would like it to be removed, please contact retract@swscontact.com
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Midea Builds Momentum for European Built-In Cooking Strategy Following SpaceMaster's IFA 2026 Debut here
News-ID: 4628455 • Views: …
More Releases from Getnews
George McReynolds Founder of McReynolds & Company Interviewed on the Influential …
Image: https://authoritypresswire.com/wp-content/uploads/2026/09/Good-removebg-preview.png
TELFORD, PA - October 1, 2026 - George McReynolds discussing the longevity trap
Listen to the interview on the Business Innovators Radio Network: https://businessinnovatorsradio.com/interview-with-george-mcreynolds-founder-of-mcreynolds-company-discussing-the-longevity-trap/
In this episode of Influential Entrepreneurs, the host had the pleasure of speaking with George McReynolds, founder of McReynolds and Company. The conversation delved into the intriguing topics of the longevity trap and the taxes jaw, exploring how these issues can significantly impact retirement planning.
Plan for Longevity,…
VAIR Welcomes Dr. Douglas J. Rowles to Bring Expert Health Education to VAIR+ Me …
New member benefit will let players submit questions for video response sessions with a board-certified orthopedic surgeon and naturopathic doctor.
VAIR welcomes Dr. Douglas J. Rowles, a board-certified orthopedic surgeon and naturopathic doctor, as a new resource for VAIR+ members. Members can submit health and wellness questions through a dedicated form, and Dr. Rowles will address selected questions in video response sessions covering topics such as joint health, injury prevention, recovery…
"A New True to Me" Reveals What Happens When a Memoirist Questions His Own Memor …
Image: https://www.globalnewslines.com/uploads/2026/09/1790793765.jpg
United States - October 1, 2026 - David Lewis thought he knew the story of his life. He had overcome dyslexia, left a position at his grandfather's bank and helped build one of the country's early fee-only financial planning firms. Then he began writing his memoir and found that some of the stories he had told for decades did not hold up.
In A New True to Me: The Foundation…
Terry Wheeler, Founder & CEO of WE Alliance Wealth Advisors and Strategic Wealth …
Image: https://authoritypresswire.com/wp-content/uploads/2026/09/Terry_Wheeler_headshoot-removebg-preview.png
ROSEVILLE, CA - October 1, 2026 - Terry Wheeler discussing the investment blind spot
Listen to the interview on the Business Innovators Radio Network: https://businessinnovatorsradio.com/interview-with-terry-wheeler-founder-ceo-of-we-alliance-wealth-advisors-discussing-the-investment-blind-spot/
In this episode of Influential Entrepreneurs, Terry Wheeler, founder and CEO of WE Alliance Wealth Advisors, discusses the investment blind spot. Terry shares his journey into the investment industry, starting from his childhood love for Monopoly, which inspired his career as a financial advisor. Highlights the…
More Releases for Midea
Midea challenges a World Record and Secures WRCA Certification
On September 28, 2025, in Chengdu, China, Midea's Fully concealed Smoke-Free Range Hood Model T9-under the witness of a world record certification officer appointed by the global authoritative certification body World Record Certification Limited (abbreviated as WRCA) and with the full live broadcast by China Media Group (CCTV)-successfully claimed the world record title of "Highest Smoke-Absorption Distance Fully Concealed Range Hood with First-Level Smoke Purification" by virtue of its outstanding…
Midea Sets New World Record with Fumeless Performance
Image: https://www.wdwire.com/wp-content/uploads/2024/11/image-3.png
On June 27, 2024, Midea, China's renowned home appliance brand, successfully set a new world record at the Xiaotianshan scenic spot in Hebei province. In this demonstration, Midea constructed three rooms to simulate typical kitchen environments, each equipped with a range hood (Models: CXW-140-YG30/CXW-140-YG28).
Image: https://www.wdwire.com/wp-content/uploads/2024/11/image-4.png
To verify the performance of its range hoods, Midea deployed 944 PM2.5 detectors across the site. During the test, each detector recorded…
Programmable Rice Cookers Market Offering Trends, Share, Size, Growth || key Pla …
Looking at the current market trends as well as the promising demand status of the “Programmable Rice Cookers Market”, it can be projected that the future years will bring out positive outcomes. This research report added by Market Research Hub (MRH) on its online portal delivers clear insight about the changing tendencies across the global market. Readers can gather prime facets connected to the target market which includes product, end-use…
Mite Predators Market Overview by 2025 | Dyson, Midea, Panasonic
QY Research indicates that the global Mite Predators market is expected to surge at a steady rate in the coming years, as economies flourish. The research report, Mite Predators market provides a comprehensive review of the global market. Analysts have identified the key drivers and restraints in the overall market. They have studied the historical milestones achieved by the global Mite Predators market and emerging trends. A comparison of the…
Global Dish Washer Market 2019 - Siemens, Electrolux, Midea, Bosch
This new report by Eon Market Research, titled “Global Dish Washer Market 2019 Research Report, 2015 – 2025” offers a comprehensive analysis of Dish Washer industry at a global as well as regional and country level. Key facts analyzed in this report include the Dish Washer market size by players, regions, product types and end industries, history data 2014-2018 and forecast data 2019-2025. This report primarily focuses on the study…
Global Electric Pressure Cooker Market - Philips, Panasonic, Tiger, HYUNDAI, Mid …
The report that is written on the title Electric Pressure Cooker Market 2016 covers all the aspects of the global market study. This report has an estimation about the Electric Pressure Cooker Market size in terms of value (US$). The report contains the broad segmentation of the market. The report provides the information about the Electric Pressure Cooker Market and also forecasts its position in the coming years.
Pressure cooking…
