Global Olive Oil Market: Striking Health Benefits Augmenting Demand

The global olive oil market is driven by growing awareness pertaining to health benefits of the same, finds a recent study by Transparency Market Research (TMR). The report, titled “Olive Oil Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2016 – 2024,” is an all-inclusive analysis of the market, and aims to serve as a credible document in making more informed business decisions by the targeted audiences such as raw material suppliers and growers, fat and oil processors and manufacturers, wholesalers and retailers and government bodies. The report evaluates the revenue available in the market in its current scenario and based on the examination of all the micro and macro factors, it forecasts the future of the market until 2024.

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Market dynamics such as value chain, trends, the feasibility of new projects, future projections, and an analysis of the leading players currently operational in this market have been measured in the report. It has been prepared using proven market research methodologies such as SWOT analysis and understands the competition between the players using Porter's five forces.

The report observes that olive oil is gaining popularity for its nutritive values, and is a key component of Mediterranean diet. It contains antioxidants and omega-3 monounsaturated fatty acid, which helps in maintaining cholesterol level, reduces the risk of breast cancer, aids in preventing stroke, protects liver, and lowers the risk of depression. Olive oils are also used for food garnishing, improving hair and skin texture, and home improvement.

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Geographically, the report finds that Spain and Italy are the most profitable country-wide markets for olive oil, followed by the U.S. However, the demand is also escalating from other European and North American countries as the awareness about its health benefits spreads. Moreover, Asia Pacific countries such as India and China, which resides vast population, are expected to escalate the demand in the near future due to increasing disposable income among the urban population. Conversely, high cost of olive oil is the most prominent restraint over the market, as it is primarily manufactured overseas. In addition to that, the report observes that Indian trade standards are outdated, restricting importers from reaching to a huge untapped market.

Figaro, Del Monte Foods, Borges Mediterranean Group, Farrell, MIMI’s Extra Virgin Olive Oil, Dalmia Continental, Oleev, and Unilever Group (Bertolli) are some of the key players identified by the report that are currently operational in global olive oil market. Several of these players have been profiled in this report for the market share, product range, pricing and margin, and regional presence.

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This release was published on openPR.