Cosmetic Packaging Market: Worldwide Industry Analysis 2024

The focus of cosmetic product manufacturers on innovative and alluring packaging has significantly increased in the past few decades. Key cosmetics and personal care brands have started considering effective packaging as a critical attribute of product marketing. The strategy has translated in enhanced brand visibility, increased sales, reduced brand recall rates, as well as a larger footprint in the respective target geographies.

The factors have significantly benefitted the global market for cosmetic packaging and are expected to lead to the development of healthy growth opportunities for the market in the next few years as well. Transparency Market Research estimates that the global cosmetic packaging market will exhibit a 4.4% CAGR over the period between 2016 and 2024. If the prediction holds true, the market will rise from a valuation of US$23 bn in 2015 to US$33 bn by 2024.

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Global Cosmetic Packaging Market: Scope and Methodology

This report provides forecast and analysis of the cosmetic packaging market on the global and regional levels. It provides historical data of 2015 along with forecast from 2016 to 2024 in terms of revenue (US$ Mn) and volume (Million units). The report also includes macroeconomic indicators along with an outlook on packaging consumption globally. It includes drivers and restraints of the cosmetic packaging market and their impact on each region during the forecast period. The report also comprises the study of current issues with end users and opportunities for cosmetic packaging manufacturers. It also includes detailed pricing analysis by container type and value chain analysis.

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In supply chain analysis the report also provides approximate profit margins garnered by industry stakeholders such as cosmetic packaging product raw material suppliers and cosmetic packaging product manufacturer. The report also enlists some of the key buyers of cosmetic packaging products across the globe.

In order to provide users of this report with comprehensive view of the market, we have included detailed competitiveness analysis and company players with unique selling propositions. The dashboard provides detailed comparison of cosmetic packaging manufacturers on parameters such as operating margin, unique selling propositions, collective market share, and geographic concentration. The study encompasses market attractiveness analysis, by material type, application type, container type, declared capacity type and region.

Volatile Prices of Raw Materials to Hinder Market Growth

The volatile prices of raw materials such as plastic, paper, glass, and metals result in the increased costs of cosmetic packaging and a reduction in the profit margin of the manufacturers. Along with this, the market features a highly consolidated base of suppliers, particularly in terms of metals and glass. As a result, with increasing demand for cosmetic products and their packaging, raw material sourcing requirements have emerged as a key concern for most cosmetic packaging manufacturers preferring glass and metal packaging for premium product varieties. The situation becomes particularly challenging for smaller cosmetic companies wanting to pack their products at low costs and maintain overall profitability.

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