India Gifting Market Is On Track to Touch USD 1,089.9 Million by 2034, Powered by Personal & Corporate Gifting

According to IMARC Group's report titled "India Gifting Market Size, Share, Trends and Forecast by Purpose, Type, Sales Channel, and Region, 2026-2034", the report offers a comprehensive analysis of the industry, including market share, forecast, growth and regional insights.

Market Overview & Summary

The India gifting market reached USD 816.3 Million in 2025 and is projected to reach USD 1,089.9 Million by 2034, exhibiting a compound annual growth rate (CAGR) of 3.10% during 2026-2034. The industry is expanding due to rising disposable incomes, rapid digital transformation, and an escalating consumer demand for personalized and corporate gifting solutions. Market growth is further accelerated by the proliferation of e-commerce channels and digital gifting options, including e-gift cards and virtual experiences. As businesses increasingly adopt AI-driven recommendations and integrated digital payment ecosystems, the market continues to experience robust momentum across diverse retail and corporate applications.

Market Size & Forecast

• Market Size (2025): USD 816.3 Million
• Projected Market Size (2034): USD 1,089.9 Million
• CAGR (2026 - 2034): 3.10%

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What are the Key Developments and Emerging Shifts in the India Gifting Market?

• ONDC E-Commerce Democratization: The Open Network for Digital Commerce, under the Department for Promotion of Industry and Internal Trade, structurally transforms the domestic gifting ecosystem. By actively onboarding localized artisans onto a unified framework, this state-backed technological intervention seamlessly connects rural handicraft manufacturers directly with vast urban corporate buyers, drastically eliminating traditional supply chain intermediaries and massively expanding nationwide commercial reach continually.

• One District One Product (ODOP) Focus: The Ministry of Commerce and Industry rigorously promotes indigenous gifting through the ODOP framework. By deploying targeted capital subsidies and specialized marketing corridors, this centralized mandate seamlessly elevates regional handicrafts into premium corporate gifting solutions. It successfully guarantees strict origin authenticity, drastically elevating localized pricing power, and heavily expanding highly lucrative international export margins for domestic artisans continuously.

• Powered by Personal & Corporate Gifting: The Powered by Personal & Corporate Gifting is aggressively restructuring traditional textile outputs into premium corporate gifting portfolios. This critical state-mandated institutional push ensures high-volume government and enterprise procurement of eco-friendly Khadi hampers. It systematically drives massive localized employment, fundamentally transforming fragmented rural production into a highly standardized, globally competitive commercial manufacturing ecosystem for sustainable gifting continually.

• Digital India UPI Integration: The National Payments Corporation of India (NPCI) fundamentally accelerates the digital gifting landscape through robust UPI integration. This centralized technological modernization massively streamlines frictionless, instant financial transfers for e-gift cards and virtual vouchers. By aggressively expanding secure digital payment infrastructures nationwide, state policies structurally enable rapid, high-volume online gifting consumption across vast urban and rapidly digitizing rural demographics.

• MSME Cluster Upgradation Subsidies: The Ministry of Micro, Small and Medium Enterprises aggressively modernizes regional gift manufacturing clusters through centralized capital deployment. By systematically providing robust institutional credit for advanced packaging technologies, this crucial government mandate effectively mechanizes traditional production. This massive structural upgrade ensures high-quality commercial standardization, drastically enhancing the global competitiveness of specialized indigenous gifting products across lucrative international markets.

What Factors are Driving Growth in the India Gifting Market?

• The Department for Promotion of Industry and Internal Trade's aggressive Startup India mandate acts as a primary growth catalyst. By heavily subsidizing innovative direct-to-consumer digital gifting platforms, centralized government financial interventions directly accelerate large-scale technological adoption. This structural modernization ensures highly customized, experiential gifting solutions seamlessly reach millions of expanding urban consumers, rapidly driving sustained domestic commercial consumption continually.

• Massive centralized capital deployment under the PM Vishwakarma scheme heavily stimulates the premium artisanal gifting segment. By providing direct institutional credit and advanced technological toolkits to traditional craftsmen, this critical state framework successfully mechanizes localized production. It exponentially scales the overall commercial output of highly structured, premium indigenous gifts, guaranteeing lucrative corporate procurement and sustained regional economic expansion continuously.

• The Ministry of Commerce's rigorous enforcement of the "Vocal for Local" mandate systematically transforms domestic consumer behavior. By aggressively promoting indigenous manufacturing, state directives actively force a structural shift toward locally sourced corporate and festival gifting. This critical government endorsement directly drives unprecedented retail demand for domestically produced electronics, textiles, and traditional handicrafts, heavily boosting regional manufacturing capacities continually.

• Aggressive manufacturing subsidies under the Make in India Production-Linked Incentive (PLI) schemes directly accelerate domestic electronics gifting consumption. By heavily incentivizing the localized fabrication of smartphones and smart wearables, government policies systematically reduce import costs. This structural financial push exponentially scales domestic manufacturing capabilities, rendering technologically advanced electronic gifts highly cost-competitive for mass-scale corporate and personal procurement nationwide.

• The Export Promotion Council for Handicrafts rigorously enforces stringent global quality protocols across the domestic gifting industry. By legally mandating international compliance frameworks, this government intervention aggressively eliminates regional trade barriers. It fundamentally secures highly lucrative procurement contracts, exponentially driving long-term commercial export margins for standardized domestic manufacturers and systematically transforming regional crafts into globally recognized premium gifting portfolios.

➤ Explore the Full Report with Charts, Table of Contents, and List of Figures: https://www.imarcgroup.com/india-gifting-market

Deep-Dive Segment Insights:

By Purpose

• Corporate Gifting (36.2% market share in 2025)
• Personal Gifting (63.8% share in 2025)

By Type

• Souvenirs
• Personal Accessories
• Decorative Items
• Greeting Cards
• E-Gift Vouchers
• Others

By Sales Channel

• Local Shops (28.4% market share in 2025)
• Exclusive Outlets (12.5% share in 2025)
• Multi-Branded Shops (20.6% market share in 2025)
• Online (31.7% majority share in 2025)
• Others (6.8% market share in 2025)

By Region

• North India (31.8% majority share in 2025)
• South India (24.6% market share in 2025)
• East India (14.2% share in 2025)
• West India (29.4% market share in 2025)

Recent Market Developments

• The Ministry of Commerce aggressively expanded ONDC network integrations, massively streamlining the digital accessibility of regional artisanal gifts for direct corporate procurement nationwide.

• DPIIT rapidly accelerated capital investments across domestic electronics manufacturing under PLI mandates, significantly boosting highly affordable tech-based gifting solutions.

• KVIC successfully secured immense, long-term institutional contracts to supply premium Khadi corporate gifting hampers across major centralized government ministries.

Competitive Landscape & Key Player Positioning:

Covering an in-depth analysis of the competitive landscape, market structure, key player positioning, competitive dashboards, top winning strategies, and detailed profiles of all major industry participants you will gain access to all these exclusive insights within the full research report.

Some of the key players operative in the industry include:

• FNP
• Archies
• Titan Company Limited
• Hallmark
• Wedtree

Customization Note: If you require specific data we can provide it as part of our customization services.

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Frequently Asked Questions (FAQs)

1. How big is the India gifting market?

According to IMARC Group, the India gifting market size reached USD 816.3 Million in 2025.

2. What is the expected market growth by 2034?

IMARC Group expects the market to reach USD 1,089.9 Million by 2034, exhibiting a CAGR of 3.10%.

3. What factors are driving the India gifting market?

IMARC Group identifies rising disposable incomes, rapid digital transformation, and increasing demand for corporate gifting solutions as primary growth drivers.

4. How is the digital gifting segment performing?

According to IMARC Group, digital gifting is expanding rapidly, driven by the convenience of instant e-gift cards and virtual experiences.

5. Which segments are primarily driving demand?

IMARC Group notes that the major demand stems from personal gifting for festivals and corporate gifting driven by customized solutions.

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Strategic Insight & Verdict

The India gifting market is executing a massive structural transition fundamentally driven by state-mandated localization frameworks like ODOP and ONDC. As the government strictly enforces digital integration and empowers regional artisans, reliance on fragmented, unorganized supply chains is permanently vanishing. For B2B stakeholders, centralized capital expenditure successfully secures a highly lucrative, high-intent environment permanently optimized for organized, large-scale commercial gifting investments.

IMARC Group

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IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.

IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

This release was published on openPR.