Key Industry Players Strengthening Their Position In The Point Of Purchase Packaging Market

The point of purchase packaging sector is set to experience notable growth as retailers and brands increasingly prioritize innovative and sustainable marketing strategies. This market is evolving rapidly, influenced by new consumer demands and technological advances. Here, we explore its current landscape, key players, emerging trends, and significant segments shaping its future.

Projected Expansion of the Point Of Purchase Packaging Market by 2030
The point of purchase packaging market is anticipated to grow significantly, reaching a value of $24.84 billion by 2030. This expansion will occur at a compound annual growth rate (CAGR) of 5.8%. Factors contributing to this growth include a rising emphasis on sustainable retail marketing, greater incorporation of digital engagement tools at sales points, the broadening of omnichannel retail approaches, increased attention to reusable display solutions, and growing customization in retail packaging. Important trends expected to influence this market are the escalating use of eco-friendly point of purchase displays, wider adoption of interactive and digital displays, demand for lightweight and modular designs, growth in custom-branded retail displays, and a heightened focus on reusable point of purchase solutions.

Download a free sample of the point of purchase packaging market report:
https://www.thebusinessresearchcompany.com/sample.aspx?id=13849&type=smp&utm_source=OpenPR&utm_medium=Paid&utm_campaign=Jul_PR

Top Companies Making an Impact in the Point Of Purchase Packaging Market
Several leading firms dominate the point of purchase packaging industry, including Amcor Plc, Crown Holdings Inc., Ball Corporation, Graphic Packaging Holding Company, DS Smith Ltd., Georgia-Pacific LLC, Packaging Corporation of America, Mondi Group, Sappi Ltd., Visy Industries Australia Pty Ltd., Menasha Packaging Company LLC, Siffron Inc., Creative Displays Now, Fencor Packaging Group Limited, MOCAP Ltd., Sonoco Products Company, Smurfit Kappa Group Plc, Hawver Display, Atlantex Manufacturing Corporation, and Freudenberg Group.
A key development took place in July 2024 when Ireland-based Smurfit Kappa Group Plc, known for its expertise in paper-based packaging, acquired WestRock for $11.2 billion. This strategic acquisition enhances Smurfit Kappa's ability to offer eco-friendly, recyclable packaging solutions, combining the strengths of both companies to advance sustainability initiatives. WestRock is a US company specializing in paper and corrugated packaging products, making this deal a significant boost to Smurfit Kappa's global market presence.

Emerging Technologies and Sustainability Trends in the Point Of Purchase Packaging Market
Innovation in this sector is strongly focused on new technologies, particularly the development of quarter-display pallet solutions. These pallets are a compact, standardized size-about one-quarter of a full pallet-designed to improve product visibility and ease of use in retail environments.
For example, in July 2023, CHEP, an Australian company specializing in reusable pallets and containers, introduced the Q+, the first display quarter pallet made entirely from 100% post-consumer plastic waste. This product supports CHEP's commitment to sustainability and the circular economy by reducing carbon footprints and plastic waste. The pallet is engineered for efficient in-store display, aligning with CHEP's share-and-reuse model, enhancing supply chain efficiency while helping retailers and manufacturers meet their environmental goals.

View the full point of purchase packaging market report:
https://www.thebusinessresearchcompany.com/report/point-of-purchase-packaging-global-market-report?utm_source=OpenPR&utm_medium=Paid&utm_campaign=Jul_PR

Breakdown of Key Segments Driving Growth in Point Of Purchase Packaging
The point of purchase packaging market is divided into several important segments:
By Product Type: Counter Displays, Floor Displays, Gravity Feed Displays, Pallet Displays, Sidekick Displays, Dump Bin Displays, and Clip Strip Displays.
By Material: Paper, Foam, Plastic, Glass, and Metal.
By Functional Features: Eco-Friendly, Tamper-Evident, Multi-Functional, Reusable, and Lightweight.
By Distribution Channel: Hypermarkets, Supermarkets, Convenience Stores, Departmental Stores, and Specialty Stores.
By End User: Food and Beverages, Pharmaceuticals, Electronics, Automotive, Personal Care, and Other End Users.

Further subcategories include:
- Counter Displays: Single-Tier, Multi-Tier, Rotating, Interactive Digital, Seasonal, and Promotional Types.
- Floor Displays: Free-Standing, Modular, Heavy-Duty, Corrugated, and Permanent versus Temporary Options.
- Gravity Feed Displays: Shelf-Ready, Multi-Lane Systems, Automated Dispensers, and Hanging Displays.
- Pallet Displays: Full, Half, Quarter, Stackable, and Reinforced Heavy-Duty Versions.
- Sidekick Displays: Hanging, Pegboard, Magnetic Attachments, and Foldable Designs.
- Dump Bin Displays: Open Bins, Sectioned, Tiered, and Enclosed with Clear Panels.
- Clip Strip Displays: Peg Hook, Adhesive-Backed, Rotating, and Custom-Printed Variants.

This detailed segmentation highlights the diversity and specialization within the point of purchase packaging market, reflecting its ability to meet varied retail needs and preferences.

Key enhancements in our 2026 market reports include:

• Market attractiveness scoring and analysis
• Total addressable market (TAM) analysis
• Company scoring matrix graphics and tables
• Excel-based forecasting dashboards
• Market hotspots infographics
• Key technologies and future trend analysis
• Updated graphics and tables

Reach out to us:
The Business Research Company: https://www.thebusinessresearchcompany.com/,
Americas +1 310-496-7795,
Europe +44 7882 955267,
Asia & Others +44 7882 955267 & +91 8897263534,
Email us at info@tbrc.info.

Follow Us On:
LinkedIn: https://in.linkedin.com/company/the-business-research-company,
Twitter: https://twitter.com/tbrc_info,
YouTube: https://www.youtube.com/channel/UC24_fI0rV8cR5DxlCpgmyFQ

Learn More About The Business Research Company
With over 17500+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Armed with 1,500,000 datasets, the optimistic contribution of in-depth secondary research, and unique insights from industry leaders, you can get the information you need to stay ahead.Our flagship product, the Global Market Model (GMM), is a premier market intelligence platform delivering comprehensive and updated forecasts to support informed decision-making.

This release was published on openPR.