PRmax launches new journalist request feature, bringing enterprise level PR tools within SME reach.

PRmax, an independent UK PR software platform, has added a new journalist requests feature to its service, giving SMEs, agencies and freelancers access to enterprise level PR capabilities at a fraction of the cost of traditional software.

The new journalist requests feature connects PRmax subscribers to live opportunities supplied by Dot Star Media, whose founders previously helped build ResponseSource's journalist enquiry service. The feature gives PRmax users access to trusted, high quality requests across 29 categories.

Dan Griffiths at Dot Star Media said:

"PRmax and Dot Star Media is a natural partnership. Journalists using Dot Star Media want their requests to reach relevant, responsive PR professionals quickly, and PRmax helps open those opportunities to a wider range of teams, including those who may have found existing services too expensive. By working together, we can extend that reach into an established community of media relations specialists, which is good for journalists, good for PRs, and good for the quality of commentary available."

The launch expands PRmax's existing tools, which include a UK and international media database, press release distribution, online newsrooms, campaign reporting and full online monitoring. By bringing journalist requests together with outreach, monitoring and reporting, PRmax becomes one of the few UK platforms to offer a complete PR toolkit in a single subscription.

Caroline Coleman, head of new business at PRmax said:
"Our clients asked for journalist requests, so we added Dot Star Media. Our team is sharp and brilliant; they keep the data tight and the service quick. PR teams want tools that move at their pace. That's what we make. Full service, full toolkit, less than half the cost of other enterprise platforms."

PRmax's focus on practical, responsive tools has shaped the platform for many years. Caroline Coleman joined the company in 2026 after a career in television and now helps drive a fast paced, audience focused approach to product development. The business is run by a highly skilled team that keeps the platform simple, quick and centred on what PR professionals need to secure coverage.

Caroline continues:

"Big platforms hide behind quotes and long contracts, with annual costs typically starting from around £6,000 per year. PRmax is taking a different approach. We publicly list pricing from £1,600 per year, with a project option from £350, making enterprise style functionality accessible to smaller organisations."

PRmax also avoids the tiered pricing and upsells common in enterprise platforms. There are no hidden paywalls, and user access is set out clearly upfront, with transparent pricing published on the website. Print and broadcast monitoring are available as optional add ons, in line with standard enterprise PR software practice.

PRmax has also launched a refreshed website showcasing its full service PR toolkit and transparent pricing.

For more information visit www.prmax.co.uk

PRMax: The Barn, Ashley Manor, Atherton, EX37 9HW

Sadie Johnson: sadie@sadiejohnsoncommunications.co.uk

PRmax offers a compressive journalist/publications database, media monitoring, press release distribution, analysis and now journalist requests all in one place and all for a fraction of the price of the 'other guys'. PRmax was built with you in mind.

This release was published on openPR.