FryAway Redefines Kitchen Cleanup With Plant-Based Cooking Oil Solidifier, Expanding Across the U.S. Market

Shark Tank-Backed Brand Offers American Home Cooks a Smarter, Eco-Friendly Way to Dispose of Used Frying Oil

[New York] - June 10, 2026 - FryAway ( https://fryaway.co/ ), the innovative cooking oil solidifier that captured the attention of Shark Tank investors and home cooks across the country, is making waves in the U.S. kitchen products market with its growing lineup of 100% plant-based oil disposal solutions. As fried foods continue to hold a beloved place at the American dinner table - from crispy chicken wings to golden donuts - the brand is addressing one of cooking's most persistent pain points: what to do with the hot, greasy, messy oil left behind after frying.

For decades, American households have wrestled with the age-old dilemma of used cooking oil disposal. Pouring it down the drain is harmful to plumbing and municipal water systems. Letting it cool in a pot leaves a greasy mess that's difficult to transfer and discard. Storing it in old cans or jars clutters countertops and creates a lingering odor. FryAway changes this equation entirely, offering a deceptively simple solution: a proprietary powder that, when stirred into hot oil, causes it to solidify completely as it cools - ready to be scooped out and tossed directly in the trash.

"Happy I found this product. Now that I have an easy way to get rid of my oil, it makes frying more enjoyable," said Indira P., a verified customer from Houston, TX. That sentiment is echoed by thousands of home cooks across the country who have discovered that FryAway doesn't just solve a cleanup problem - it makes the entire frying experience more enjoyable from start to finish.

How It Works: Three Steps, Zero Mess

The FryAway process requires no special tools, no waiting for oil to cool to room temperature, and no additional cleanup equipment. Users simply heat their used cooking oil to at least 170°F (77°C), stir in the appropriate amount of FryAway powder until it fully dissolves, and watch as the oil solidifies naturally as the temperature drops. Once solid, the entire mass lifts cleanly out of the pan or pot and can be disposed of with regular household trash.

The product line is designed to accommodate a range of frying needs. FryAway Pan Fry handles up to 8 cups of oil and comes in a four-packet pack at $8.99, making it ideal for everyday stovetop frying. FryAway Deep Fry manages up to a full gallon of oil, perfect for deep fryers and larger pots, retailing at $9.99. For households that fry frequently or in larger volumes, the FryAway Super Fry offers a resealable pouch covering up to 1.5 gallons of oil for $14.99. The newest Multi Fry option rounds out the lineup for those with varied cooking needs.

Built on Values That Resonate With Modern American Consumers
What sets FryAway apart in a crowded kitchen products market isn't just functionality - it's the brand's commitment to values that today's U.S. consumers care deeply about. Every product in the FryAway lineup is 100% plant-based, manufactured in the United States, packaged in sustainable materials, and Kosher certified. Additionally, FryAway is a proud member of the 1% for the Planet initiative, donating one percent of revenue to environmental organizations working to protect natural ecosystems.

For American shoppers who increasingly seek products that align with both their practical needs and their environmental values, FryAway represents a rare combination: a product that genuinely performs better than the alternatives while also being better for the planet. Pouring used cooking oil down the drain contributes to sewer blockages - a problem that costs U.S. municipalities hundreds of millions of dollars annually. Improper disposal in regular trash bags risks leaking and contamination. FryAway eliminates both problems with a single, affordable product.

From Shark Tank to Kitchen Countertops Nationwide

FryAway's story begins with founder and CEO Laura Lady, a Webster, New Hampshire entrepreneur who identified a universal household problem and engineered an elegant solution. Her appearance on the hit ABC show Shark Tank earned FryAway a deal, thrusting the brand into national consciousness and sparking widespread consumer interest. Since that appearance, the brand has grown its retail presence significantly, with products available both online and in physical stores across the country.

The media response has been remarkable. FryAway has been featured as a standout kitchen innovation by outlets including Food & Wine, which awarded it their 2023 Game Changer Award - calling it "the most convenient, accessible, and sustainable oil solidifier option" - as well as CNET, BuzzFeed, National Geographic, Serious Eats, Springwise, and The Spoon. The product went viral across TikTok, where millions of home cooks discovered it organically, drawn in by the almost magical sight of liquid oil transforming into a solid, scoopable mass.

What Customers Are Saying

The customer response has been overwhelmingly positive. Justin H. from Boston described how "it took about 30 minutes for the oil to harden," after which he "scooped the hardened oil into the trash," noting that it "made cleaning the pan much easier." Maggie J. from Los Angeles called it "a gamechanger," adding that she no longer needs "a jar of oil sitting on my kitchen counter anymore." Across thousands of verified reviews, customers consistently highlight ease of use, effective solidification, and the sheer relief of finally having a clean, simple solution to a problem they've lived with for years.

Availability and Purchasing

FryAway products are available directly through the brand's website at fryaway.co, with free shipping on orders over $35. Subscription options are available for regular buyers looking to save on recurring orders. Wholesale inquiries from retailers interested in stocking FryAway products are welcomed through the brand's wholesale program.

As grilling season, holiday cooking, and year-round home frying continue to drive demand for practical kitchen solutions, FryAway is positioned to become as indispensable to the American kitchen as a good cast iron pan. With a product that works, a brand story that resonates, and values that connect with modern consumers, FryAway is not just solving a cleanup problem - it's changing the way Americans think about frying.

About FryAway

FryAway is a U.S.-based consumer goods company specializing in plant-based cooking oil disposal solutions. Founded by Laura Lady and featured on ABC's Shark Tank, FryAway offers a line of cooking oil solidifier powders designed to make used oil cleanup simple, mess-free, and environmentally responsible. All products are 100% plant-based, made in the USA, sustainably packaged, and Kosher certified. FryAway is a member of the 1% for the Planet initiative.

Media Contact:
FryAway LLC
Email: info@fryaway.co
Website: https://fryaway.co
Business Hours: Monday - Friday, 9:00 AM - 5:00 PM EST

For more information,
Visit fryaway.co
FryAway on Instagram, Facebook, and TikTok

This release was published on openPR.