SKINFOOD, Korea's Pioneering K-Beauty Brand, Makes U.S. Retail Debut at OLIVE YOUNG Pasadena

PASADENA, CA - SKINFOOD, the South Korean beauty brand known for its food-inspired skincare approach, announced its official U.S. retail launch at OLIVE YOUNG Pasadena, California, which opened, on May 29.

The store is located at 58 W Colorado Blvd, Pasadena, CA 91105, in Old Pasadena.

Founded in 1957, SKINFOOD is a Korean beauty brand centered around the use of food-derived ingredients in skincare products.

Many of the company's formulations are certified vegan and developed with ingredient-focused product lines inspired by fruits, vegetables, grains, and other food-based sources. SKINFOOD products have been featured in OLIVE YOUNG's toner pad category rankings in multiple years, including 2022, 2023, and 2025.

According to company data, the Carrot Carotene Toner Pad has surpassed 12 million cumulative units sold globally.

The Pasadena opening represents SKINFOOD's launch inside OLIVE YOUNG's U.S. retail storefront and marks an expansion of the brand's North American retail distribution.



To mark the store opening, SKINFOOD will provide complimentary miniatures of the Carrot Carotene Toner Pad and Rice Brightening Serum to online and in-store purchasers while supplies last.


In addition to the opening promotions, SKINFOOD will offer limited-time pricing from May 29 through June 11 on selected products available at OLIVE YOUNG Pasadena. Promotional discounts of up to 40% will apply to select skincare collections during the launch period.


SKINFOOD's Launch Lineup at OLIVE YOUNG Pasadena

SKINFOOD's launch assortment includes multiple skincare collections across toner pads, serums, wash-off masks, sheet masks, and moisturizers. Five featured collections will be included in the opening promotion period:

• Carrot Carotene Line - Includes the Carrot Carotene Calming Water Pad, Mask Sheet, and Daily Mask products.


• Rice Brightening Line - Includes the Rice Brightening Serum, Toner Pad, Mask Sheet, and Daily Mask.


• Potato Madecassoside Line - Includes the Potato Madecassoside Soothing Toner Pad and related skincare products.


• Wash-Off Mask Collection - Includes the Black Sugar Mask Wash Off, Rice Mask Wash Off, and Egg White Pore Mask.


• Royal Honey Propolis Line - Includes the Royal Honey Propolis Enrich Essence and Mask Sheet.

The assortment available at OLIVE YOUNG Pasadena also includes the Blue Chamomile Hyaluronic and Salmon PDRN product lines.

For more information.

visit https://theskinfood.us/collections/all or follow @skinfood_global on Instagram and TikTok.


About SKINFOOD



Founded in 1957 in South Korea, SKINFOOD develops skincare and beauty products inspired by food-derived ingredients and ingredient-focused skincare traditions. The company distributes products through retail, e-commerce, and international distribution partnerships in multiple global markets

This release was published on openPR.