Press release
Telecom Industry: Big Data Analytics Adoption / Usage Trends 2016-2018
Key Findings
- Respondents operating in Europe identify the implementation and development of BDA within their organizations as top priority
- Customer segmentation and network optimization are considered important predictive analytics models to register growth within the telecom industry
- Effective collaborations between data teams and business units is considered one of the best practices for maximizing BDA opportunities within telecom companies
- The highest percentage of respondents are spending their overall BDA budget on acquiring software tools and services during 2016
- The majority of respondents expect that collaborative and creative problem solving will be critical in maintaining strong BDA vendor relationships within the telecom industry
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Synopsis
- Most telecom companies are in the process of developing Big Data Analytics (BDA) within their organizations.
- Customer segmentation and network optimization are considered important predictive analytics models to register growth within the telecom industry.
- Effective collaboration between data teams and business units is considered one of the best practices for maximizing BDA opportunities within telecom companies.
- Telecom operators are more attentive towards making BDA vendor partnerships related to software/hardware and analytics over the next two years.
- Despite challenges such as a lack of skill set and the integration of huge data, telecom companies expect to bring in additional skills to exploit BDA opportunities.
Reasons To Buy
- Assists telecom companies to take faster, better decision making by understanding the benefits of adopting big data solutions
- Telecom companies can gain a competitive advantage by examining the prominence of various BDA models which in turn helps to create new products and services for their customers
- Organizations will be supported in strengthening their BDA vendor partnerships by understanding the critical factors influencing the vendor relationships
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