Ashley Booth Joins Wisco Hotel Group to Strengthen Sales Presence in Madison Market

FOR IMMEDIATE RELEASE
Wisco Hotel Group is pleased to announce the addition of Ashley Booth to its sales team, bringing more than a decade of hospitality experience spanning sales, marketing, and hotel operations.
Booth joins the organization with a strong background in building client relationships and driving group and corporate business. Most recently, she served as Director of Sales and Marketing at Heidel House Hotel & Conference Center and previously held the role of Director of Sales at DoubleTree by Hilton Neenah. Her experience in both sales leadership and hotel operations provides a well-rounded perspective on delivering seamless, high-quality guest experiences.
Throughout her career, Booth has been recognized for cultivating long-term client relationships and developing creative strategies to drive business, particularly during off-peak seasons. Her approach emphasizes collaboration with hotel teams to ensure every event is executed smoothly from initial planning through completion.
In her new role, Booth will focus on expanding group and corporate business opportunities across Wisco Hotel Group's portfolio, with a particular emphasis on the Madison market. Her position allows her to offer clients a range of flexible solutions across multiple properties both locally and statewide.
"Being in Madison and stepping into this role is an exciting next chapter," said Booth. "I'm looking forward to building relationships, getting involved in the community, and connecting people with the right spaces for their events and travel needs."
Originally from Clintonville, Wisconsin, Booth recently relocated to Madison from the Fox Cities area. She has been actively involved in the hospitality industry throughout her career, including serving on the board of the Fox Cities Lodging and Hospitality Association. She looks forward to continuing her involvement as she establishes connections within the Madison community.
Outside of work, Booth enjoys attending live music and theater performances, traveling, cooking, and exploring the outdoors. Known for her natural ability to plan and host, she brings the same enthusiasm for creating memorable experiences to both her professional and personal life.

For media inquiries, please contact:
Wisco Hotel Group
Heather Gritt-Wing
1109 Fourier Drive
Madison WI 53717
hgritt@wiscohotels.com
(608) 826-0500
www.wiscohotels.com

About Wisco Hotel Group
Wisco Hotel Group is a Wisconsin-based hospitality company owning and operating 14 hotels across Sheboygan, Oak Creek, Madison, Milwaukee, Appleton, Fond du Lac and Oshkosh. Renowned for quality service and operational excellence, Wisco Hotel Group is dedicated to exceeding guest expectations at every property.

This release was published on openPR.