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Bring Life's Moments to a Wider Audience: VidaBay Launches Global Reddit Post Campaign

04-21-2026 11:36 AM CET | Consumer Goods & Retail

Press release from: Shanghai Enqi Information Technology Co., Ltd.

VidaBay Battery-free E-ink Fridge Magnet

VidaBay Battery-free E-ink Fridge Magnet

Recently, VidaBay, a consumer tech brand that has sparked a global transformation in imaging lifestyles with its zero-power E-Ink instant film products, officially launched its global user creation campaign Earn 20% Off: Share Your VidaBay Photos on Reddit. The campaign invites users worldwide to share their product usage scenarios and creative works, with a 20% exclusive shopping discount for eligible posts, bringing precious hidden moments from daily life into the spotlight for fellow enthusiasts around the globe. Full details of the campaign are also available on the brand's official website, making it easy for users worldwide to check the participation rules at any time.

As a benchmark product in the household zero-power E-Ink imaging category, the VidaBay Classic Plus Fridge Magnet has not only received official recommendation from E Ink Holdings Inc. for its fully battery-free NFC radio frequency energy harvesting technology, but has also won recognition from users in more than 30 countries and regions worldwide. It has been covered by leading media outlets including AP, MSN, The Verge, Good e-Reader and CoolThings, while TechBullion has also published an in-depth interview with the company about the original vision behind developing the product. Optimized first and foremost for iPhone users, the product pairs with the VidaBay Snap APP to enable one-tap NFC transfer, filter overlay and creative editing in a single step. It requires no charging, emits zero blue light and no glare, and maintains images permanently after refresh. It not only faithfully recreates the warm texture of vintage instant film, but also completely solves the dual pain points of fading and yellowing that plague traditional film prints, as well as the long-term neglect of photos stored in smartphone albums, giving digital moments a tangible, physical carrier that can be displayed in daily life.

Since its launch, this product, originally introduced as a fridge magnet, has broken through the boundaries of its intended use cases through the creativity of its users. Young parents sync photos of their children's growing smiles and first doodles to the display, sticking it in the most prominent spot on the fridge, turning a fleeting moment shared once in a family group chat into a warm daily sight for the whole family to see every day. Family members and loved ones living apart update snapshots of their daily lives for each other at any time, turning longing across mountains and seas into daily companionship woven into three meals a day and four seasons of the year. Veteran instant film enthusiasts treat it as a "permanent booth" for their works, retaining the full ritual of pressing the shutter and waiting for the image to develop, while completely saying goodbye to the regret of fading film prints. Maker enthusiasts even pair it with custom accessories to turn it into a portable creative display board, transforming this zero-power E-Ink sheet into an infinitely renewable canvas for life.

This campaign is open to all users who purchased the product via VidaBay's official website https://www.vidabay.net on or before May 31, 2026, with an extremely simple participation process. Users only need to join the r/EinkInstantFilm community on Reddit, publish clear photos or videos of their VidaBay fridge magnet, and once the post receives at least 3 upvotes, send a screenshot showing the upvote count along with their order number to the official email feedback@vidabay.net. A unique 20% discount code will be issued after successful verification. The discount code can be used for a single future order of VidaBay fridge magnets (1-piece pack or 3-piece bundle) on the official website, limited to one code per user. The VidaBay team reserves the final right of interpretation for this campaign.

Currently, the full range of VidaBay Classic Plus products is available for purchase at the brand's official store https://vidabay.net/shop/, with matching accessories including exclusive leather cases also on offer. Whether for recording daily family life, preserving travel memories, or as a heartfelt gift, there is an option to suit every need. VidaBay stated that the brand has always believed that precious images should not be trapped in the corners of phone albums, and it expects more users to make every memory truly flow through its products.

Shanghai Enqi Information Technology Co., Ltd.
Jiahong Building, Lane 599, Guangfulin Road, Songjiang District, Shanghai, P.R.China
WhatsApp:+8613521052316
Email: feedback@vidabay.net

Shanghai Enqi is a high-tech enterprise rooted in Shanghai, deeply engaged in the entire field of intelligent display, covering the R&D, production and global distribution of full-size products. With VidaBay and TeamBay as its core dual brands, the company advances two major businesses in parallel, focusing on consumer and commercial sectors.

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