Press release
Livenserv Expands into Africa with New Channel Partners
Dubai, UAE - April 16, 2026:Livenserv Middle East LLC, the technology company behind ELE - Exhibition Lead Engagement System, today announced the expansion of its international footprint through the appointment of Channel Partners in the Africa region. This initiative aims to strengthen local support for exhibitors and organizers across key African markets in the Industrial, Construction, Travel, F&B, and Fashion sectors.
ELE is a smart, AI-powered app designed to help exhibitors turn booth visits into measurable sales opportunities. As exhibitions across Africa continue to grow in scale and sophistication, Livenserv's expansion ensures that exhibitors in these regions benefit from localized onboarding, and demo support.
Learn more about ELE: https://exhibitionlead.com
"We are excited to extend our presence into Africa through strategic local partnerships," said spokesperson of Livenserv. "The African exhibition industry is rapidly evolving, and the need for structured, data-driven visitor engagement solutions is stronger than ever. With our local Channel Partners, exhibitors will gain faster access to ELE's technology and hands-on guidance to drive better ROI from their exhibitions."
The Africa expansion is part of a wider roadmap to embed digital infrastructure into the exhibition ecosystem. In 2025, Livenserv introduced automated routing that copies sales reps into visitor introductions the moment interest is registered at the booth. By 2026, the solution is active across multiple international shows, in UAE, Saudi Arabia and Kenya with measurable improvements in interests and post-show sales visibility. This Channel Partner program marks a new step towards increasing the growth of the solution within the region.
LIVENSERV MIDDLE EAST LLC.
Sharjah Media City Free Zone, Al Messaned, Sharjah, UAE.
PR & Communications Department
Contact Number: 00971585945911
Livenserv Middle East LLC, headquartered in Sharjah Media City, UAE, specializes in digital marketing, sales enablement, exhibition lead management and AI-driven solutions for the industrial and B2B sector. The company works with businesses in welding, lifting, tools, construction, and safety equipment industries to generate qualified leads and support growth in the competitive GCC market.
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